Creative Copywriting Assistant

Creative Copywriting Assistant

Students' Association of MacEwan University (SAMU)
https://www.samu.ca/get-involved/work-with-us/

Posted: March 4, 2026

Job Category | Part-time Term, up to 25 hours/week
Contract | May 4, 2026 - April 30, 2027

Salary | $18.00/hour
Location of Work | City Centre Campus (CCC)

Posting closes Wednesday, March 25th, 2026, at 4:00 pm (MST)

ABOUT SAMU 

The Students' Association of MacEwan University (SAMU) is a non-profit organization working independently from MacEwan University to support students. Our purpose is to enrich the student experience by focusing on their non-academic needs through an array of student-driven programs and services.

We are governed by elected student representatives who set the strategic vision on behalf of students. With support from over 50 full-and part-time staff, we keep our mandate student-focused to achieve the vision.

OUR VISION

All students benefit from a vibrant student life and culture of empowerment.

OUR MISSION

SAMU builds a positive student experience by creating a place to engage and connect, being a champion for all students, and providing opportunities that allow them to get the most out of their educational journey.

PURPOSE

The part-time Creative Copywriting Assistant plays a key role in SAMU’s Marketing Services team by working with the Marketing Specialist  to develop compelling and engaging promotional copy for marketing campaigns.  Copywriting ensures the tone, style, and voice of all marketing and communications aligns with SAMU’s brand identity. This position supports key messaging development and content adaptation for both traditional and digital platforms while ensuring clear and accurate marketing communications. This role is an excellent opportunity for a creative and detail-oriented writer who is passionate about engaging student audiences and ensuring high-quality marketing content for SAMU.

SUMMARY OF RESPONSIBILITIES

Copywriting & Content Development – 50% 

• Develop creative headlines, body copy, and key messaging for a variety of marketing materials.


• Write blogs, articles, and detailed content tailored to student engagement.


• Ensure copy aligns with SAMU’s brand guidelines, tone, and style.


• Collaborate with Creative Services to create creative concepts and ensure consistency between copy messaging and visual direction for all promotional assets

Content Adaptation for Various Communication Channels– 30% 

• Modify and tailor content for traditional and digital marketing materials, including:
  
  
  
  • Posters, handbills, banners
  
  
  • Website content and digital signage
  
  
  • Email newsletters
  
  
  • Social media posts
  
  
  
  


• Ensure consistency in messaging across all platforms.


• Maintain a high standard of accuracy and formatting to minimize errors.

Other – 20% 

• Work closely with the Marketing Services team to ensure timely completion and approval of all copy before design and production phases.


• Collaborate with the Creative Services team to ensure all messaging aligns with visual strategy


• Provide input on marketing initiatives and messaging strategies as requested.


• Work with SAMU’s project management software, Basecamp, to complete tasks and communicate with other staff related to projects. 


• Assist with other Marketing projects and tasks as needed.

VALUES

Students First - SAMU is here for the students. As such our decisions and actions need to be in the best interest of current and future students.

Inclusiveness - All students belong to SAMU and should feel welcomed and safe. Diversity is embraced, and we continue to learn new ways of being respectful and empathetic to all students and each other.

Adaptability - Underlying all the values is SAMU's ability to adjust and respond quickly to meet students' needs.

Relevance - SAMU continually listens to students, monitors trends, builds partnerships and works to be on point to the changing student population.

Accountability - At SAMU, we take responsibility for our actions and decisions. Likewise, we are responsible stewards of the resources entrusted to us by students

EDUCATION AND EXPERIENCE 

• Preference will be given to current MacEwan Students registered in a minimum of one class during either Fall or Winter term.


• Enrolled in Marketing, Communications or other related Certification/Degree program. 


• Experience in copywriting, editing and proofreading
  
  

KNOWLEDGE, SKILLS AND ABILITIES

• Strong understanding of brand voice, messaging, and tone, and the roles they play in developing marketing and communications materials.


• Proficiency in writing for long and short formats, including digital and print.


• Ability to adjust messaging for different audience demographics.


• Knowledge of current marketing and communication trends, particularly in student engagement and experience.
  
  

 PREFERRED QUALIFICATIONS

• Creativity & Innovation – Ability to craft compelling, engaging, and brand-aligned messaging.


• Attention to Detail – Ensures clarity, accuracy, and consistency in all written content.


• Collaboration – Works effectively within a creative team environment.


• Time Management – Prioritizes tasks to meet deadlines and project milestones.

WORKING CONSIDERATIONS 

Light activity work typically involves:

• Sitting


• Standing - walking


• Occasional lifting up to 25 pounds

TERMS OF EMPLOYMENT 

Up to 25 hours/week, with office hours between 8:30 am - 4:30 pm. Will work around the student's schedule. Some evening and weekend work may be required.

APPLICATION PROCESS 

Please address your application to Romario Spencer, Marketing Services Manager. Please attach both your resume and cover letter with the application.

Application Package must include

• Cover Letter


• Resume

• A minimum of three writing examples relevant to the position description. A portfolio is acceptable.
  

ADDITIONAL INFORMATION

Interviews will be conducted April 1-10, 2026 in person at the SAMU Office

We are an equal opportunity employer and welcome applications from all qualified individuals. We thank all applicants for their interest in this position, but only those chosen for an interview will be contacted.