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About Boomi and What Makes Us Special
Are you ready to work at a fast-growing company where you can make a difference? Boomi aims to make the world a better place by connecting everyone to everything, anywhere. Our award-winning, intelligent integration and automation platform helps organizations power the future of business. At Boomi, you’ll work with world-class people and industry-leading technology. We hire trailblazers with an entrepreneurial spirit who can solve challenging problems, make a real impact, and want to be part of building something big. If this sounds like a good fit for you, check out boomi.com or visit our Boomi Careers page to learn more.
- Assist in the development of high-value content assets (whitepapers, blogs, case studies, and social snippets) tailored to specific buyer personas.
- Ensure all content aligns with Boomi’s integrated program themes, maintaining a consistent "voice" across digital, social, and demand generation channels.
- Repurpose "hero" content into modular assets for regional marketing teams to drive global scalability.
- Apply project management principles to track the lifecycle of marketing campaigns, ensuring deadlines are met across creative, web, and operations teams.
- Maintain the marketing editorial calendar and project trackers, providing visibility into campaign status for executive stakeholders.
- Facilitate "sprint" check-ins between Product Marketing and Integrated Programs to resolve bottlenecks in asset production.
- Conduct competitive content audits and market research to identify whitespace opportunities for Boomi’s messaging.
- Utilize marketing analytics tools to monitor the full-funnel performance of integrated campaigns, identifying which content pieces are successfully nurturing leads into the pipeline.
- Present data-driven recommendations to optimize underperforming assets or channels.
- Support the management of Boomi’s digital footprint, ensuring the website and social platforms reflect the latest integrated program messaging.
- Collaborate on SEO/SEM keyword strategies to ensure content is discoverable and aligned with current market trends.
- Education: Currently enrolled in a Bachelor’s degree program, preferably in Marketing, Communications, Business, Information Management, or Engineering/Computer Science.
- Strategic Writing: Exceptional written communication skills with a focus on storytelling and "humanizing" B2B technology.
- Organizational Prowess: Familiarity with project management methodologies (Agile, Waterfall) or tools (Asana, Monday.com, Jira, or Smartsheet) is a significant plus.
- Integrated Mindset: Understanding of how content, SEO, social media, and paid media work together to create a unified customer experience.
- Tech Savvy: Proficiency in AI productivity tools, and a quick learner of marketing automation/analytics platforms.
- Collaboration: A "bridge-builder" personality capable of working across diverse teams (Product, Sales, and Operations).
Be Bold. Be You. Be Boomi. We take pride in our culture and core values and are committed to being a place where everyone can be their true, authentic self. Our team members are our most valuable resources, and we look for and encourage diversity in backgrounds, thoughts, life experiences, knowledge, and capabilities.
All employment decisions are based on business needs, job requirements, and individual qualifications.
Boomi strives to create an inclusive and accessible environment for candidates and employees. If you need accommodation during the application or interview process, please submit a request to [email protected]. This inbox is strictly for accommodations, please do not send resumes or general inquiries.
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