Trade Marketing Specialist/shopper

Empresa : The Kraft Heinz Company

Tipo de empleo : Tiempo completo

Santiago, Santiago Metropolitan Region

Número de solicitantes

000+

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Descripción del trabajo - Trade Marketing Specialist/shopper

Description

Responsible for developing Retail sales capabilities plans to deploy in the markets. Leads perfect store, trade marketing strategy and excellence/incentives programs for internal and external teams. Influences local teams to accomplish regional strategies and KPIs, standardize execution across the region.

Control and monitoring by KPIs with the correlation between indicators such as product availability, share of shelf, extra spaces, sellout.

Standardize DGMP targets and accomplishment for the markets.

Elevate our ecommerce performance through capabilities, tools and quarterly plans.

Develop trade marketing Q plans to secure brilliant basics for the region.

Brands toolkits development with Marketing teams.

Deploy materials by retail environment for the region.

Develop and deploy distributor excellence program.

Follow up KPIs with commercial internal and external teams.

Secure monthly/annual targets by market.

Develop incentive programs for external and internal teams: sales force, field sales force, etc.

Cascade programs for local market proper execution.

Knowledge & Experience