Marketing Activation Manager & Business Support, Nestlé Purina PetCare

Working at Purina: At Purina, we believe that people and pets are better together, and our purpose is to create richer lives for pets and the people who love them. As a proud member of Nestlé, the world's largest food and beverage company, we offer a wide range of products that prioritize nutrition, health, and overall well-being.

Your Job:

As our new Marketing Activation Manager & Business Support, you will join our Nordic Veterinary Channel team at Purina PetCare. You can be based either at our Copenhagen headquarters or in our Stockholm office, and you will report to the Nordic Head of Veterinary Channel.

In this role, you will help bring our vet channel strategy to life by coordinating activations, creating POS materials, and providing solid day‑to‑day support to the business. You will work closely with veterinary clinics and hospitals across the Nordics – including our key partner, IVC Evidensia – to strengthen Purina’s visibility, reputation, and recommendation within the veterinary community.

You will work in a small team with a broad scope, which means close collaboration with colleagues in Marketing, Sales, Supply, and external partners. The role covers all Nordic markets (Denmark, Sweden, Norway, and Finland), so some travel can be expected.

A key part of your work will be helping to build strong advocacy and long‑term trust in the Purina brand among veterinary professionals – a central focus of our long-term strategy.

Key Responsibilities:

• Lead and manage the sales planning process for the vet channel


• Develop activation tactics together with brand and commercial teams


• Execute brand activations and create POS materials for both offline and online use


• Plan, coordinate, and execute local webinars and events for veterinary partners


• Administer and track the vet expense budget in alignment with the Nordic Head of Veterinary Channel.


• Provide daily business support, including analysis, campaign follow‑up, reporting, and sales administration.

The Courage to Be You: At Nestlé Nordics, we encourage you to embrace your authenticity. When you bring your whole self to work, you unleash your full potential.

We Are Looking For:
To thrive in this role, you bring a mix of practical experience, collaboration skills, and a positive way of working. We imagine that you:

• Have a relevant educational background.


• Bring experience from marketing activation and/or business support.


• Communicate fluently in English and at least one Nordic language (Danish, Swedish, Norwegian, or Finnish).


• Feel confident using Microsoft Office, especially Excel, skills in InDesign is a plus.


• Communicate clearly and work well with others, contributing to good teamwork and knowledge sharing.


• Bring a commercial mindset and an understanding of the Nordic market – including the differences across countries.


• Work in a proactive, structured, and solution-oriented way, with a natural “can do” attitude.

Experience from the pet food or veterinary industry is an advantage, but not a requirement.

Join Nestlé Nordics and Make Your Mark: Your individuality is our greatest asset. If you are ready to be part of a supportive and inspiring team that values your true self, seize this opportunity and apply today. Together, we will unleash your potential and redefine what is possible.

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The Selection Process & Contact

We look forward to hearing from you, so please apply as soon as possible, but no later than March 4, 2026. For questions, contact Nordic Head of Veterinary Channel for Purina PetCare, Therese Axberg on LinkedIn. Applications must be submitted via our Careers site.

Preferred starting date: as soon as possible

Note: At Nestlé Nordics, we are proud to be an equal opportunity employer. We embrace diversity and inclusion, encouraging individuals from all backgrounds to apply. We believe in unlocking the Power of YOU by fostering an inclusive and supportive environment for all candidates. If you require any reasonable adjustments during the recruitment process due to a visible or invisible disability, please do not hesitate to inform us. We are fully committed to providing the necessary support to ensure you can effectively showcase your skills and potential.