Oscar Mobility is redefining car rental globally. With 600+ locations across Europe (Denmark, Netherlands, Spain, Germany, and Belgium) and the US, we are scaling fast and rewriting the rules of mobility. Our asset-light, data-driven platform enables car dealerships and workshops to unlock new revenue streams, turning idle vehicles into profitable rental services.
Job Summary
We are looking for an experienced SEO & Content Manager to take ownership of our already established SEO and content foundation across 6 markets. You'll work directly with our CMO and marketing team in a company where SEO is deeply integrated into the business strategy. This isn't your typical SEO role where you'll fight for recognition. At Oscar, SEO is a top business priority that influences product roadmaps and strategic decisions.
Tasks
Own our multi-market SEO strategy: Drive SEO performance hands-on across all 6 markets (Denmark, the Netherlands, Spain, Belgium, Germany, and the US) and future markets as we continue to expand our car rental business.
Lead technical and non-technical SEO: Take full ownership of both on-page and off-page SEO initiatives across our 600+ car rental locations, implementing solutions that scale effectively while also executing the day-to-day activities like content optimization, link building, and optimizing internal links.
Build with AI: Our marketing team are frontrunners in automation and AI within the organization, aiming to eliminate manual work and scale our impact. You are expected to drive this agenda together with the marketing team and deliver on it within your domain.
Own content & site execution: Full ownership of content production, landing pages, and CMS work (Storyblok) across all 6 markets.
Develop future-proof SEO strategies: Build for visibility not just in traditional search but across LLMs as the search landscape evolves.
Own your SEO analytics: Track rankings, organic traffic, and what moves organic performance across our markets in a company with a strong data culture.
Drive localization at scale: Develop and execute strategies that address both cross-market and within-market localization challenges for maximum SEO impact.
Collaborate with an SEO-focused team: Work in an environment where founders, product, and tech all understand and value SEO.
Leverage modern SEO infrastructure and toolset: Work with our headless CMS architecture, automation and AI capabilities, and comprehensive SEO toolset (including AHrefs and other specialized tools) to implement scalable solutions across markets.
Impact product decisions: Provide SEO insights that influence how we develop and evolve our product offerings.
Requirements
What You Bring
3-5 years of experience in SEO across multiple projects/clients/companies
Advanced knowledge in technical SEO, on-page optimization, off-page strategies, and link building
Experience with localization strategies and international SEO best practices
Proficiency with SEO tools, including AHrefs, rank tracking tools, automation tools, and content optimization platforms
Hands-on experience owning content in a CMS (bonus: Storyblok)
Curiosity for using AI tools to scale your own output, rather than doing everything by hand
Fluent English communication skills (both written and verbal)
Strong analytical skills and data-driven decision-making
Bonus: Experience in fast-growing startups and marketplaces
Benefits
Why Join Now
Make real SEO impact: Work in a company where SEO isn't just supported, but where it drives business decisions.
Build on strong foundations: Take over an established SEO and content setup with proven results, but with significant growth opportunities still ahead.
Truly unique SEO challenge: Navigate a competitive landscape featuring both global car rental giants and massive travel aggregators. Build upon our already successful SEO and content foundation to find innovative strategies that continue to carve out our market position against industry leaders while solving complex localization and scale challenges across multiple markets and business models.
Mentorship & Growth: Work closely with the CMO and a small specialized marketing team. The challenge is yours to own, but you'll have support and guidance while developing your skills for future growth opportunities.
End-to-end ownership: Enjoy the satisfaction of seeing your strategies translate directly into business results without bureaucratic obstacles.
Good people, good business: Our founders are effective, grounded, and focused on building a sustainable company - not chasing vanity metrics.
At Oscar, we've built a culture where SEO isn't just a marketing channel - it's a core business driver. Interested? We review applications on an ongoing basis and encourage you to apply early.
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