Marketing Manager - Focus on performance marketing

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Job Description - Marketing Manager - Focus on performance marketing

Koukkupaja and Rameder.fi are part of the BoldR Group. BoldR Group is the European market leader in towbars and transport solutions, owned by the leading capital investment company in Northern Europe, FSN Capital Partners. BoldR Group operates in 28 European countries and has 17 subsidiaries. Products and services are sold, and first-class customer service is offered in 27 online stores, and in more than 130 own offices. As a fast growing online company, we rely on the (performance) control of our marketing channels such as Google Ads, Social Media Marketing, Affiliate Marketing, Banner Advertising, etc.

Responsibilities

  • You are responsible for the performance marketing strategy of the entire Finnish business and its development, in close cooperation with our German central marketing team.
  • You work KPI-oriented and guide and challenge our digital marketinng agencies.
  • You work with website analytics tools such as Google Analytics and you optimize the website's behavior and thus the website's conversion rate based on KPI metrics.
  • You test new marketing measures and evaluate them using relevant business KPIs.
  • You are involved in planning and create targeted analyzes and forecasts.

We require you

  • Very good Finnish language skills, as well as English language skills. German language skills are an advantage.
  • At least 3-5 years of experience in digital marketing and e-commerce environment.
  • Knowledge of Goggle Ads, Goggle Analtytics, Meta ads and other tools related to efficiency marketing.
  • Team worker with a hands-on menatlity combined with strong confidence and interest in digitalization.
  • As a rule, you work at the Vantaa office, but about 20% of the work can be done remotely.

We offer you

  • The opportunity to advance your career and use the latest performance marketing techniques.
  • An employment contract valid for the time being.
  • A good international working atmosphere.

Join our team and take advantage of the opportunity for a real challenge, as part os a dynamically growing company. Varied and interesting tasks await you in our motivated team!

Do you want versatility, a challenge and a new perspective on work?

Apply to us! We would love to hear more from you!

Ossi Hiltunen  

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