Manager, Digital Marketing

Are you looking for a meaningful new direction for your career? Join us at Helsinki Partners! The result of our work is seen in building Helsinki's international awareness and economic growth.

Helsinki Partners is a city marketing, investment promotion and talent attraction company owned by the City of Helsinki. Our mission is to promote the city’s sustainable growth and build Helsinki’s global reputation and brand. We do this by attracting international investments, businesses, talents and visitors, and conducting international sales and marketing.

 www.helsinkipartners.com

Helsinki Partners is looking for a

Manager, Digital Marketing

As a Manager, Digital Marketing at Helsinki Partners Oy, you will play a vital role in the Visitor and Talent Attraction Unit. This unit is responsible for Helsinki’s international brand and tactical marketing campaigns, media and influencer cooperation, as well as digital channels. This position offers an exciting opportunity to gain further experience in international marketing while contributing to the success of our marketing efforts.

Role and responsibilities:

• Planning and implementing marketing plans for international talent attraction

• Executing marketing campaigns in cooperation with internal and external stakeholders

• Designing and creating digital marketing content based on Helsinki Partners’ channel and content strategy

• Analyzing and actively utilizing data and analytics to improve the effectiveness and impact of digital content marketing

• Staying up to date with trends and generating new ideas to capture the attention of target groups

• Collaborating closely with other Helsinki Partners business units and teams

Planning and implementing marketing plans for international talent attraction

Executing marketing campaigns in cooperation with internal and external stakeholders

Designing and creating digital marketing content based on Helsinki Partners’ channel and content strategy

Analyzing and actively utilizing data and analytics to improve the effectiveness and impact of digital content marketing

Staying up to date with trends and generating new ideas to capture the attention of target groups

Collaborating closely with other Helsinki Partners business units and teams