Marketing Studio Lead

We are looking for a dynamic and visionary Marketing Studio Lead to pave the way in our performance and internal marketing creative production efforts, ASO (App Store Optimization), and CRM creative efforts. This role is crucial in driving the success of our games and business by ensuring that our marketing creatives are not only visually stunning but also strategically aligned with our performance goals. You will lead a team of talented creatives and producers to produce assets that captivate and engage our audience across various channels, including social media, app stores, and email marketing.

Key Responsibilities

• Leadership & Team Management
  Build, mentor, and lead a creative team to excel in the fast-paced world of mobile gaming. Foster a culture of creativity, collaboration, and continuous improvement. Set clear goals and expectations, provide regular feedback, and develop team members' skills and careers.
• Creative Strategy
  Develop and execute a cohesive creative strategy across performance marketing, ASO, and CRM channels that aligns with Supercell's business goals. Ensure that creative content resonates with our target audience and drives engagement and conversions.
• Execution Excellence
  Oversee the conception, development, and execution of creative assets, including visuals, videos, and copy. Ensure projects are delivered on time, within budget, and to the highest quality standards.
• Collaboration & Integration
  Work closely with the performance marketing team, product managers, and other stakeholders to ensure a seamless integration of creative strategies with marketing campaigns and game development
• Innovation & Testing
  Stay ahead of industry trends and leverage insights to innovate creative processes and outputs. Implement rigorous testing frameworks to measure creative performance and iterate based on data-driven insights.
  
• Budget & Resource Management
  Efficiently manage the creative studio's budget and resources, ensuring optimal allocation to meet production targets and strategic objectives.

Requirements

• Proven experience (8+ years) in a creative leadership role, with a strong portfolio in performance marketing, ASO, and CRM creative development, preferably in the gaming or entertainment industry.
• Exceptional creative vision and an ability to blend creativity with strategic business goals.
• Strong leadership skills with a track record of building and mentoring creative teams.
• Excellent project management skills, with an ability to manage multiple projects and deadlines in a fast-paced environment.
• A deep understanding of performance marketing, user acquisition, ASO, CRM strategies, and metrics.
• Proficiency in creative and analytical tools, and an ability to use data to inform creative decisions.
• A collaborative spirit and experience working with cross-functional teams.
• Prior experience with building and scaling performance focused creative teams in a mobile games company
• Working across a cross functional organization with changing priorities in short periods of time
• Experience from developing future production leadership talent
• Experience with full game development and publishing lifecycle from early beta testing to open soft launches, global launch and live ops performance and CRM support
• A passion for games and a deep understanding of the mobile gaming landscape.

Benefits and Compensation
Luring you in with glitter, glamour, and gems is not what we seek to do. We develop Supercell as an employer for you to do your best work and to call this the best experience in your professional life.
We want you to enjoy your time here fully, so we structure our compensation and benefits to serve this purpose. It starts with perceiving you as a human being, not a resource. Read More

About Supercell We are a game company based in Helsinki, Finland, with offices in San Francisco, Seoul and Shanghai. Since our launch in 2010, we've released five games globally – Hay Day, Clash of Clans, Boom Beach, Clash Royale and Brawl Stars.
To make five games, we've killed dozens along the way. That's because we're obsessed with quality. Our goal is to make the best games – played by millions, enjoyed for years and remembered forever. To achieve this goal, we create the best possible teams and give them the freedom and independence that are core to our success. Read More You Might Love It Here...
If you love to think, talk, play and make games, Supercell is the place for you. We're made up of proactive, independent teams with the freedom to do what they think is best for their players, our games and the company.
We know it takes more than independence to make great games, so we also take good care of our people, providing them with the compensation, work environment and resources they need to succeed. Read More This position is in Helsinki, but you're not?
Luckily, moving to Helsinki is easier than you might think. No matter where you would be moving from, our dedicated people will help you from beginning to end. We're here to make sure the process is as smooth as possible for you, your family and whoever and whatever you're bringing along. Read More

Interested?
Then just apply here

We’re looking forward to hearing from you. It’s always exciting to receive thoughtful applications with more than just a blurry image of a cat. Although we do love cats.

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