User Acquisition Manager

icon building Company : Freeplay
icon briefcase Job Type : Full Time

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Job Description - User Acquisition Manager

What are you working on?
  • Genres: Hyper-casual, Casual
  • Platforms: iOS, Android

Team size and structure?

4

For which tasks (responsibilities)?

  • Development and launching of advertising campaigns for hypercasual and casual mobile games;

  • Developing marketing strategies for projects and conducting marketing research;

  • Analyzing the effectiveness and optimizing advertising campaigns based on established KPIs;

  • Maintaining communication with key partners in English;

  • Collaborating with the creative team to create and test creatives;

  • Interacting with product teams, analytics teams, and monetization teams.

What kind of professional are we looking for?

  • At least 3 years of experience in game development (hypercasual and casual genres);

  • Experience with traffic in Unity, AppLovin, IronSource, Mintegral, FB, Google Ads, etc.;

  • English language proficiency at an Intermediate level or higher;

  • Proficiency in Excel/Google Spreadsheets as an advanced user;

  • Knowledge and understanding of key marketing metrics;

  • Experience working with significant advertising budgets.

What are the conditions and bonuses?

  • Independence in decision-making;

  • An opportunity to influence product development directly;

  • A team of strong professionals and simply wonderful people;

  • 5 sick-days and other social benefits.

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