Description de l'emploi - Field Marketing Manager H/F
Your impact : We are seeking a highly motivated, proactive and energetic Field Marketing Manager to support our industries and full product suite to develop and execute Field Marketing programs and tradeshows to generate quality pipeline. This person will collaborate closely with the regional sales leader, sales and BDR teams, as well as the extended marketing team to ensure successful programs building, rollout and follow up. Your Role : What you'll do at Mirakl : - Design the marketing plan for your region in alignment with Corporate and EMEA GTM strategy and objectives - Adapt the EMEA marketing strategy to your local specifics and build strategic territory plans with the regional sales priorities and targets. - Plan and execute field marketing events/tradeshows. - Work with the Digital Marketing Manager, Regional Business Development representatives and the Partner Marketing Manager to create and roll out integrated campaigns (customized emails, webinars, Ads, Account-Based Marketing campaigns) in the region with responsibility for the ROI of such campaigns. - Work with industry experts and influencers in the region to educate them on the platform economy and to leverage their network at Mirakl events. - Localize or create relevant marketing assets for the region (reports, brochures, web pages, branding assets), - Work closely with the Customer Marketing Manager as a local contact point to support regional activities. - Ensure proper handover of Marketing Qualified Leads (MQLs) generated in the region to the Business Development Representatives. - In charge of the reporting for all regional marketing activities Requirements : You're our perfect candidate if you have : - Bachelor's Degree in marketing, communications, or related field - 5+ years of relevant work experience in field marketing and/or corporate events, preferably in a high tech environment - Demonstrated ability to organize, prioritize, and multitask under tight deadlines - Strong communication skills (interpersonal, written and verbal) - Familiarity of working closely with differents teams on overall strategy, goals and follow-up motions for field marketing initiatives - Familiarity with a range of mar-tech tools (Our stack includes Hubspot, Salesforce, Salesloft, Sendoso, 6Sense) - Fluent in English and French - Spanish is a plus We welcome collaborators with their diverse perspectives and experiences to power us forward. These often far exceed conventional job requirements and help us create a culture of continuous learning. If you're ready to join a hyper-growth company at the heart of digital transformation for the world's most forward-thinking organizations, we strongly encourage you to apply to any of our roles, even if you think you're not an exact match.
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