Martech Marketing Analyst H/F

The role We're looking for a Martech Marketing Analyst to join our fast-growing Global Marketing team, in London (UK). Under the leadership of the Senior Martech Marketing Manager, the Martech Marketing Analyst will play a pivotal role in driving marketing insights, optimising website performance, and enhancing our lead generation capabilities across our core markets. This position requires a strong analytical mindset, proficiency in data analytics tools, and experience with website management and CRM systems. What will you BE doing?
- Marketing Insights and Reporting :
- Analyse website and campaign performance data to derive actionable insights and recommendations for optimising marketing strategies across our core markets.
- Develop and maintain marketing dashboards to track key performance indicators (KPIs) and provide regular reporting to stakeholders.
- Website Improvement and Management :
- Take ownership of website improvement initiatives across all of our markets, collaborating with cross-functional teams to implement enhancements and optimise user experience.
- Utilise website content management systems (CMS) to update and maintain website content, ensuring accuracy and relevance.
- Lead Generation Machine Development :
- Develop, maintain, and enhance our lead generation machine to drive qualified leads and support business growth objectives in our core markets.
- Implement lead scoring and segmentation strategies to prioritise leads and improve conversion rates.
- Marketing Technology Support :
- Ensure the successful implementation and measurement of marketing campaigns by maintaining marketing dashboards and providing support for marketing technologies including website and CRM systems.
- Collaborate with IT and other relevant teams to troubleshoot issues and optimise marketing technology platforms.
- Data Analytics and Reporting :
- Conduct data analysis and reporting to track the effectiveness of marketing campaigns, website performance, and lead generation efforts.
- Generate insights from data analysis to inform decision-making and optimise marketing strategies. What do we need from you?
- Bachelor's degree in Marketing, Business Administration, Statistics, or a related field.
- 2+ years of experience in marketing analytics, performance measurement, or related roles.
- Proficiency in data analytics tools such as Google Analytics, Tableau, or similar platforms.
- Experience with website content management systems (CMS) and customer relationship management (CRM) systems.
- Strong analytical skills with the ability to interpret complex data and derive actionable insights.
- Excellent communication skills with the ability to present findings and recommendations to stakeholders.
- Experience working in a global or multinational organisation, particularly in the EU market.
- Knowledge of digital marketing channels and strategies for lead generation.
- Familiarity with marketing automation platforms and lead management systems.
- Advanced proficiency in data visualisation tools such as Tableau or Power BI. The stuff you wanna know
- Work in an international, dynamic and passionate environment with a company culture focused on learning and development
- Hybrid working model and flexible hours
- Food allowance £200 monthly (groceries/restaurants/food apps etc)
- Stuart Academy with regular workshops, Stu-Classes, and Stu-Talks
- Stuart is putting Mental Health Awareness first ! Wellness Allowance to use in any gym or sport class
- Cycle to work scheme
- Private healthcare provided by Aviva At Stuart, we believe that employees today want to evolve in collaborative, high-growth environments where they can demonstrate their abilities and thrive both professionally and personally. We are convinced that employees need to find alignment between their inner values and their company's culture and mission to unlock their full potential. We work to create a culture of empowerment, continuous learning and growth where everyone can bring expertise, own projects and easily measure their impact Stuart is proud to BE an equal opportunity workplace dedicated to promoting diversity. We don't discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status Please note : Our Talent Acquisition Team is international coming from across the world We kindly ask you to please submit your CV and application in English so that IT can BE reviewed correctly (unless the job posting is in a language other than English). Thank you Want to learn more about us? Visit