Key Tasks and Responsibilities
As part of the Marketing Team, you will have the following responsibilities:
Carry out marketing campaigns
Elaborate the workplan and the associated Milestones in line with programme/projects objectives; Develop strategies, allocate resources, monitor and optimise campaigns and track performances; Manage the entire lifecycle of the marketing campaigns, in close collaboration with the programme/projects Technical Officers; Set and manage the campaigns KPIs and set corrective actions as needed; Define the KPI to measure the effectiveness of the marketing campaigns; Ensure the organisation of the monthly progress meeting and the organisation and follow up of the corrective actions identified during the KPI analysis; Manage the campaigns budget; Organise monthly progress meetings with ESA internal customer (weekly with programmes Tos) to Provide an overview of the progress of the campaigns; Check the schedule; Manage new requests. Coordinate with the team of editors/designers/social media and websites to have the content published in time and within high quality standard; Report to management on the correct execution of the campaigns in time and within high quality standard on a weekly basis. Conduct market research and identify target audiences
Analyse target market data and stakeholders (“customer”) needs; Lead surveys, interviews; Prepare the Audience profiling for the campaigns in close collaboration with the market intelligence team and the project/programme team. Set marketing objectives and goals
Coordinate with the project teams to set the marketing objectives and goals to respond to the programme objectives and goals.
Skills & Experience
You will have the following qualifications and relevant experience:
Masters in Marketing, Business Administration or equivalent; High mobility. For this service the marketing coordinator will be requested to perform monthly missions to ESA centers (ESTEC, ECSAT, ESRIN ,…); Demonstrated experience in working in international and multicultural working environments; Knowledge of ESA and understanding of its programmes is an asset; Excellent communications skills, writing and synthesis skills Knowledge of another official ESA language is an asset; Fluency in English is mandatory; knowledge of another European language is an advantage. This job is located in Paris, France.
Aucun CV requis
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