Our team is part of the global Paid Media & Growth team that operates globally. Paris team architects, develops, and expands growth across the EMEA markets, committed to helping every single person discover a connection that aligns with their unique lifestyle and journey. Additionally, we fuel global growth for diverse Match Group brands - including Meetic/ Match, Ourtime, Tinder, Hinge, OkCupid, The League, Plenty Of Fish, and Salams - broadening our reach and impact around the world.
In this role of Senior Traffic Manager, you will lead and execute high-impact user acquisition campaigns for Tinder across main European markets, driving scale, revenue growth, and brand resonance.
Own and drive user acquisition: build scalable (multi-million €€€), performance-focused UA strategies that are optimized across platforms (display, social media, search, affiliation) & audiences to drive sustainable revenue growth.
Performance reporting & insights: deliver timely, actionable reporting and insights on performance on a regular basis.
Develop creative test strategies: collaborate with the design team, provide strategic context and insight for creative idea generation; share campaign results for creative optimisation.
Champion channel innovation: manage relationships with online marketing partners, run test campaigns for additional scale, stay ahead of digital trends and channel innovations.
You bring 6+ years of digital marketing experience & user acquisition across major platforms.
You have solid app experience, including hands-on expertise with Mobile Measurement Partners (MMPs such as Adjust, AppsFlyer) and a strong command of mobile-specific campaign tracking and attribution.
You have hands-on experience with key campaign tools, from creative testing and tracking software to TikTok Ads Manager, Google Ads, Meta Business Manager, Snapchat, and affiliate networks.
You have a full funnel/ marketing lifecycle experience.
You’re genuinely passionate about media and media planning, with a deep curiosity for what drives performance.
You’re analytically sharp - confident with numbers, proficient in Excel and Slides, and capable of translating data into actionable insights and clear next steps.
You’re autonomous, reliable, and transparent in your communication - and flexible enough to adapt as business needs evolve.
You speak fluent English and thrive in an international, fast-paced environment.
Match Group is an equal opportunity employer and we value the rich dynamics that diversity brings to our group.
If you require reasonable accommodation to complete a job application, pre-employment testing, or a job interview or to otherwise participate in the hiring process, please let your Talent Acquisition partner know.
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