Alternant Communication Marketing

About Tata Consultancy Services (TCS)

Tata Consultancy Services (TCS) is a global leader in IT services, consulting, and business solutions, with more than 600,000 associates worldwide. Present in over 50 countries, TCS helps leading businesses across industries accelerate their digital transformation.

In France for over 30 years, TCS supports major clients through innovative and high-impact projects in areas such as cybersecurity, cloud computing, data, and artificial intelligence.

TCS has been certified as a Top Employer in France and Europe for the 6th consecutive year, reflecting its inclusive culture, strong learning ecosystem, and employee-first philosophy.

Your Missions

As part of the Marketing & Communication team in France, you will support sales enablement, event execution, and marketing operations.

This is a highly operational role requiring strong organization, attention to detail, and the ability to coordinate with multiple stakeholders, especially sales teams.

1. Marketing for Sales Enablement

• Support marketing engagements with large sales teams across business units for marketing activities (events, campaigns, deal support)
• Manage communication flows, follow-ups, and coordination with sales stakeholders
• Track leads, opportunities, and marketing contributions to business activities
• Build and maintain structured trackers, reports, and dashboards (Excel)

2. Event Management & Execution

• Support organization of key events: executive roundtables, client events, internal activations, and industry events
• Support event logistics and program management : Coordinate with sales team, collect customer nominations, manage registration platforms, email campaigns, attendee lists, materials
• Support on-site execution and post-event follow-ups

3. Digital & Social Media Campaigns

• Support the deployment of digital & social media campaigns to enhance visibility, brand awareness, and lead generation
• Participate in campaign planning, content production, and performance tracking
• Coordinate with internal teams and agencies for execution
• Ensure alignment between marketing initiatives and sales objectives

4. Project Management & Coordination

• Support end-to-end management of marketing projects
• Maintain timelines, trackers, and status updates
• Coordinate with multiple stakeholders (sales, leadership, agencies, European teams)
• Ensure smooth execution and follow-through of initiatives

Your Profile

• Bachelor’s student (License 1 to 3) in Marketing, Business, Communications, or related field
• Fluent in French and English (written and spoken)
• Strong skills in Excel and PowerPoint (mandatory)
• Highly organized, detail-oriented, and able to manage multiple priorities
• Proactive, reliable, and comfortable in a fast-paced environment
• Strong interpersonal skills; able to work with cross-functional teams
• Interest in technology, consulting, and digital transformation is a plus

What We Offer

• Hands-on experience in sales enablement and marketing operations within a global organization
• Exposure to high-impact projects involving major clients and senior stakeholders
• A dynamic, international, and collaborative work environment
• Development of strong skills in project management, stakeholder coordination, and business communication