B2B Event Marketing Manager (m/f/d)

Join Apaleo and Shape the Future of Hospitality Tech!

At Apaleo, we’re revolutionizing the hospitality industry with our AI-first property management platform, giving businesses the power to build a tech ecosystem that enhances both guest experiences and staff efficiency. With seamless integrations to hundreds of apps through the Apaleo Store, our platform simplifies operations, elevates the guest journey, and drives revenue growth.

Are you ready to make an impact? We’re looking for a B2B Event Marketing Manager (m/f/d) to join our dynamic team and help shape the future of hospitality technology! You’ll take ownership of our event strategy and execution across our key European markets: DACH, France, and the UK. While our marketing team has laid a solid foundation for events, we're looking for someone to elevate events into a measurable revenue channel.

What You’ll Be Responsible For:

• Own and manage the full event lifecycle from selection and planning to execution and post-event analysis - across DACH, France, and the UK


• Manage and optimize the event budget, ensuring strategic investment with measurable ROI


• Design and implement campaigns around each event with support of the whole GTM organization


• Partner closely with business development and sales to ensure alignment before, during, and after events


• Drive the follow-up process post-event to ensure lead handover, qualification, and pipeline contribution


• Maintain a strong brand presence at events - from booth design to messaging and team training


• Continuously improve processes and experiment with new formats (e.g. hosted events, virtual experiences, co-branded formats)

What we are looking for

• +3 years of experience in event management, ideally in tech environments


• Strong understanding of demand generation and lead management in a B2B context


• Strategic mindset with the ability to connect events to pipeline and revenue outcomes


• Highly organized with excellent project management skills


• Fluent in English; German and/or French are a strong plus

Bonus Points If You Have

• Hospitality (tech) experience or strong knowledge of the industry


• Experience of the French & UK market

What We Offer:

• A Diverse & International Team – Work alongside passionate experts from various disciplines and backgrounds, fostering a truly global perspective.


• Flat Hierarchy & Flexible Structure – Enjoy autonomy and ownership in an environment that values collaboration over rigid hierarchies.


• A Key Role in a Fast-Growing Startup – Be part of one of the most promising international startups in the hospitality industry, right in the heart of Munich.


• Fair & Transparent Compensation – Benefit from a clear peer review system and career progression plan designed to reward your growth.


• Flexible Working Style – We support flexible hours and remote work, depending on the role.


• Engaging Team Events – Join us for cocktail club nights, team dinners, meet-ups, and the legendary Oktoberfest celebrations!


• 30 Days of Vacation – Recharge and enjoy a generous annual leave policy.


• Free Public Transportation in Munich – We’ve got your commute covered!


• Access to EGYM Wellness Pass – enjoy a variety of fitness and wellness studios to support your physical and mental well-being.

How you make an impact joining Apaleo: Joining Apaleo means more than just taking on a role it’s about driving real change in the hospitality industry. Your contributions will directly shape our innovative platform, influence company-wide decisions, and help redefine the future of hospitality tech. At Apaleo, your voice matters, your ideas are valued, and your impact is tangible. Be part of a team where your work fuels progress, collaboration sparks innovation, and growth is a shared journey.

We are proud to be an Equal Opportunity and Affirmative Action Employer, committed to fostering a diverse, inclusive, and welcoming workplace. We encourage applications from individuals of all backgrounds, regardless of race, color, religion, gender identity or expression, sex, national origin, age, marital status, disability, or any other characteristic protected by applicable law. Your personal data will be handled with the utmost care and in compliance with GDPR and relevant data protection regulations. We celebrate differences and believe that diversity enriches our team and drives innovation.