Bulgarian Copywriter (m/f/d)

BESTSECRET is the leading European online destination for premium and luxury off-price fashion. The Group offers its members in 28 countries across Europe a superior brand portfolio complemented by a high-end shopping experience. At the same time, BESTSECRET enables its brand partners to clear overstock at scale with minimum visibility and maximum brand equity protection. The unique business model is based on its closed character with an invitation-only customer membership, longstanding brand partner and customer relationships, combined with a tech-focused mindset. BESTSECRET has a strong track record of profitable growth over many years. It generated revenues of EUR 1,533.7 million in 2025 and employs around 2,200 people from over 90 nations. The Group draws on a heritage of 100 years in the textile and fashion industry and today is owned by Permira Funds and the founding families Schustermann and Borenstein.

Responsibilities 

• You will support the preparation and full launch of the Bulgarian market, ensuring all copy content, processes, and workflows are in place for a smooth and successful go-live. 

• You will coordinate end-to-end project management for all Bulgarian copy content workflows, ensuring timelines, priorities, and stakeholder expectations are consistently met. 

• You will own the translation process, managing requests, assigning tasks, tracking progress, and proactively communicating to stakeholders. 

• You will create and mainly translate engaging, on-brand texts for different marketing assets, including newsletters, push notifications, and organic and paid social media, ensuring each piece aligns with the strategic communication goals. 

• You will proofread all Bulgarian content, safeguarding impeccable grammar, clarity, and stylistic consistency. 

• You will oversee the quality assurance process for all Bulgarian texts across the website, app, and marketing channels, ensuring accuracy, clarity, consistency, and adherence to brand guidelines. 

• As part of the Brand Marketing team, you will ensure the brand’s tone of voice is applied consistently across all touchpoints, while actively contributing to the achievement of team KPIs and overall marketing goals.


• You will continuously strive to improve processes, enhance efficiency, and maintain the highest standard of content quality. 

Qualifications 

• Bulgarian is your native language, and you have business-level English proficiency. Knowledge of Croatian, or another Slavic language, is a plus. 

• You have at least 7 years of experience as a Bulgarian Copywriter in a fast-paced, e-commerce environment. Having worked in fashion marketing is a plus. 

• Experience working with structured workflows, Jira and/ or a TMS is a strong advantage. 

• You excel in stakeholder management, confidently navigating input from multiple teams, aligning expectations, and delivering high-quality content in a structured, collaborative environment. 

• Experience launching or helping launch a new market is a strong advantage. 

• You have an excellent, fashion-forward writing style and impeccable command of grammar. 

• You are highly organized, efficient, and comfortable managing multiple projects simultaneously while meeting deadlines. 

• You are a project manager at heart — proactive, detail-oriented, and skilled at keeping processes smooth, transparent, and on track. 

#LI-AA1 #LI-Berlin #LI-Munich #LI-Milan #LI-Paris 

At BESTSECRET, diversity isn't just a trend – it's our professional philosophy. We are dedicated to cultivating an inclusive workplace where everyone's unique talents and backgrounds are celebrated. Applicants from all backgrounds, experiences and perspectives are welcome to join us in our mission towards a more vibrant and inclusive future.