Business Development Manager (M-F-D) - ARM Consumer Solutions

Description -

As the Germany Business Development Manager for ARM-based Consumer Solutions, you will lead the creation and execution of 4P strategy (Product, Price, Place, Promotion) tailored to local market dynamics. Your role is pivotal in enabling go-to-market success, ensuring product readiness, and driving performance through targeted execution and sales enablement. 

At HP, we deliver exceptional Consumer Compute solutions with cutting-edge design, performance, and ecosystem integration. Setting new standards and creating unforgettable experiences for consumers globally. The mission is to level up the Market Category, Sales team, and rest of the key stakeholders with in-depth knowledge of HP Consumer solutions, develop strong 4P plans and support execution in countries. Our focus on diversity, equity, and inclusion not only fuels our culture, innovation, and growth mindset — it makes a difference in the workplace, the marketplace, and our communities. We know that thoughtful ideas can come from anyone, anywhere, at any time. 
 
Key Responsibilities 

• Strategic Planning & Route-to-Market Enablement
  Build and align the 4P plan across direct and indirect retail channels within the country, ensuring coverage and consistency. Define product positioning, promotional strategy, and pricing architecture tailored to local market conditions, competitive landscape, and each route-to-market. Collaborate with regional and global category, marketing, and channel teams to ensure alignment with broader business goals.

• New Product Introduction (NPI) Execution
  Ensure product readiness for launch execution of ARM-based Consumer products in the country. Drive readiness across local sales, marketing, and partner teams, including evangelism of products for local trainings, demos, etc. Monitor launch execution and provide feedback for continuous improvement.

• Target Setting & Execution Monitoring
  Define performance targets by route-to-market and strategic partners, ensuring alignment with business objectives and execution capabilities. Track category performance against targets and KPIs, identifying gaps and recommending corrective actions. Provide regular updates to leadership and collaborate with stakeholders to ensure accountability and progress.

 
Education & Experience Recommended 

• Four-year or Graduate Degree in Business Administration, Marketing, or any other related discipline or commensurate work experience or demonstrated competence. 

• Typically has 7+ years of work experience, preferably in business development, sales, marketing, product marketing, product design, or a related field. 

 
Knowledge & Skills 

• PC Industry Knowledge: A deep understanding of the Consumer PC industry, including market trends, emerging technologies, and consumer segments. 

• Collaboration & Communication: Excellent collaboration and communication skills to work effectively with cross-functional teams, such as product development, sales, and creative, to ensure seamless execution of marketing initiatives and drive business results. 

• Project Management: Strong project management skills to effectively coordinate and prioritize multiple marketing initiatives, ensuring timely execution and successful campaign implementation. 

• Marketing Strategy: Proficiency in developing comprehensive marketing strategies tailored specifically to the market, considering product positioning, target audience, and competitive analysis. 

• Analytical Skills: Strong analytical abilities to gather and interpret market data, consumer insights, and performance metrics to inform strategic decision-making and optimize sales and marketing campaigns. 

Language 

• Fluent German and English skills

What do we have to offer?

• Employee-oriented corporate culture - our «HP Way»: we value enthusiasm, regular feedback, trust and respect within our teams. We want to promote meaningful innovation within each and every employee by giving them the opportunity to grow from their mistakes and get new inspirations through collaboration in our regional/global teams

• A well-adjusted work-life-balance due to flexible working hours and home office regulations

• Attractive salary package with additional benefits, such as 30 paid leave days, company pension plans, a long-term time account, bike leasing, employee counselling programs, wellness initiatives etc.

• Equal opportunities and continuous career development, e.g. as part of the global mentoring programs, e-learning platforms

• Multiple Employee Impact Networks such as Next Generation Network and Women’s Network which organize interesting trainings and after-work events to expand your network

We’re looking for visionaries who are ready to make an impact on the way the world works. At HP, the future’s yours to create!

You are convinced to be a perfect match? Then join our HP family and apply now!

You want to know more about us? Then click here to get more insight into our «HP Way»:

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Equal Opportunity Employer (EEO) - 

HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s).

Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence.

For more information, review HP’s EEO Policy or read about your rights as an applicant under the law here: “Know Your Rights: Workplace Discrimination is Illegal"