M

CRM Lead (m/f/d)

icon building Unternehmen : Metro Markets
icon briefcase Auftragstyp : Vollzeit

Anzahl der Bewerber

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000+

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Arbeitsbeschreibung - CRM Lead (m/f/d)



Online marketplaces have never been this awesome.


We’re looking for a strategic and hands-on CRM Lead to take ownership of our customer relationship management efforts and elevate them to the next level. In this role, you’ll design and execute CRM strategies that boost engagement, increase retention, and maximize lifetime value. You’ll combine data-driven decision-making with creative campaign execution while working cross-functionally to deliver measurable impact.

What you’ll do

  • Define and implement a comprehensive CRM strategy across multiple channels (email, local sales team integrations, etc.)
  • Use advanced customer segmentation to deliver personalized, timely, and impactful communications
  • Lead the planning and execution of automated, transactional, and ad-hoc campaigns – including reputation management initiatives
  • Partner with Product, Data, and other teams to continuously enhance CRM performance
  • Analyze campaign data, run A/B tests, and optimize messaging against key KPIs
  • Manage and mentor a team of CRM Specialists and a Reputation Manager, fostering growth and excellence




You've got


  • 5+ years of CRM or customer insights experience, ideally in a digital marketplace or e-commerce environment
  • Proven success in driving user engagement and retention through CRM strategies
  • Deep understanding of customer segmentation, personalization, and marketing automation
  • Hands-on experience with CRM platforms (e.g., Bloomreach) and analytics tools (e.g., PowerBI, Google Analytics)
  • Strong communication, analytical, and project management skills
  • A data-driven mindset paired with a passion for user experience and growth




We've got


  • Innovative product and exciting career opportunities in an agile environment with a start-up mentality
  • A diverse and vibrant international environment of 70+ different nationalities
  • Flexible working hours and hybrid working with also flexible home office policy
  • 30 days of vacation per year
  • Full support from METRO Group – our mother company
  • Metro Card for shopping at discounted rates & company discounts with renowned brands
  • JobRad for commuting
  • Health and wellbeing support
  • Language courses subsidy for professional growth
  • Attractive referral program
  • Team events, MeetUps, and TechTalks
  • And much more




About us


We create the future of B2B commerce by giving business relationships a platform. Our marketplace enables millions of business owners all over the world to focus on what they do best – delight others.


Original job CRM Lead (m/f/d) posted on GrabJobs ©. To flag any issues with this job please use the Report Job button on GrabJobs.
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