CRM Specialist (Salesforce)

Job Purpose

Drive user adoption of digital platforms by offering expert CRM, training and sales‑process support, ensuring users can confidently utilize all digital tools available

Your Responsibilities:

• Provide day‑to‑day Salesforce support to users, troubleshoot functional issues and assist with the creation of reports and dashboards to enable effective data analysis.


• Translate business processes into system activities and configurations that save users time and streamline workflows.


• Proactively identify and recommend platform enhancements to HQ; illustrate proposed improvements and how they would support sales processes.


• Maintain data integrity by critically evaluating data, resolving discrepancies, and making informed decisions; keep dashboards up to date and communicate required data changes to users.


• Conduct periodic market research to understand evolving customer expectations and feed insights into platform strategy.


• Act as an internal champion for digital solutions across sales and marketing, encouraging platform use and adoption.


• Liaise with external partners to identify simple, efficient and unified digital solutions that meet Murata’s needs.


• Work with Legal to ensure all platform implementations comply with EMEA regulations (e.g., GDPR).


• Document functional requirements in accordance with agreed processes.


• Organise and run user acceptance testing (UAT) for proposed solutions, collect and consolidate user feedback, test in live environments and report issues to the relevant stakeholders.

Required Knowledge/Experience:

• Bachelor's or Master degree in Business, combined with Computer Science or similar field of study


• 1–3 years' practical experience in CRM administration, ideally with Salesforce 


• Hands‑on experience assisting users with business applications and process execution   


• Curious, open-minded and innovative mindset


• General understanding of social media use and digital platform functionalit 


• Good communication skills


• Good knowledge of standard software (MS Office)


• Intercultural competence


• Fluent in English (written and spoken); knowledge of Japanese is an advantage