For mid-sized companies, knowledge is the last real competitive lever. Yet knowledge gets stuck in tools and SharePoint folders — or disappears when experts leave. While IT is still planning, employees are already using ChatGPT and the like — without governance, and sensitive data is leaking out.
With the Knowledge Bots platform, Blockbrain creates what companies truly need: AI-powered knowledge management that is quick to implement, flexibly scales, and operates in a compliant manner. Teams use our GenAI building blocks to build tailored AI assistants, agents, and workflows in minutes — just like Lego.
Why this role is exciting: You won’t be building marketing for a “nice-to-have” product, but for a solution with real business impact, strong market demand, and real momentum.
You develop Blockbrain’s marketing strategy and translate it into clear priorities for brand, demand, and market positioning
You sharpen our narrative around knowledge management, AI, security, and compliance and turn it into a strong, credible market story
You own the development of a scalable demand generation strategy with a focus on pipeline, conversion, and measurable growth
You lead content, brand, and thought leadership formats across website, LinkedIn, PR, events, case studies, and whitepapers
You work closely with Founders, Sales, Product, and Customer Success to align messaging, campaigns, and go-to-market efforts
You continue to build Blockbrain as a trusted enterprise brand and ensure a clear, recognizable market presence
You manage agencies, external partners, and budgets, and decide what should be built in-house and what should be scaled externally
You lead the marketing team functionally and disciplinarily, develop structures, roles, and processes, and ensure strong execution
At Blockbrain, we don’t just talk about AI — we use it every day. In this role, you will:
Use AI tools to speed up marketing work — e.g. for research, campaign ideation, content drafting, and summarizing insights
Work with data and AI-assisted analysis to better understand performance, sharpen messaging, and improve decision-making
Experiment with new AI workflows and help translate learnings into smarter, more efficient marketing processes
We’re not looking for AI experts — we’re looking for people who are genuinely open to working with AI as a daily co-pilot.
8+ years of professional experience in B2B or enterprise marketing, ideally in SaaS, tech, or an ambitious startup environment
Several years of leadership experience — you have built, developed, or led teams functionally and/or disciplinarily
Proven experience in building brand, positioning, and messaging for complex products or target groups
A strong understanding of go-to-market, demand generation, content marketing, and pipeline-oriented marketing
Experience in turning complex topics into clear, compelling messages
The ability to think strategically and stay close to execution without losing sight of what matters
A confident presence with Founders, C-level, Sales, and external stakeholders
Very good communication skills in German and English
A leadership style that is clear, respectful, thoughtful, and reliable
Blockbrain is an equal opportunity employer. We celebrate diversity and are committed to an inclusive work environment.
Compensation
€100.000 - €120.000 EUR
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