Marketing Operations Manager

We are looking for a strategic operator who doesn’t just manage tools but designs revenue systems. You are the bridge between marketing strategy and technical execution, turning complex data and fragmented tools into a high-performance growth engine. You don’t wait for requests: you proactively surface insights and build the infrastructure that makes our marketing predictable, measurable, and scalable.

• You won’t just administer HubSpot. You will architect the entire commercial infrastructure and lifecycle journey from Lead to Expansion, designing a scalable system for predictable growth.

• You will orchestrate and evolve our tech stack: integrating tools like Clay, Gong, and Google Tag Manager, while proactively eliminating bloat to maximize ROI across all systems.

• You will make every Euro accountable by building multi-touch attribution models and executive dashboards that provide clear insights into marketing-sourced pipeline, CAC, and velocity.

• You will transform campaigns into repeatable systems by operationalizing UTM governance, optimizing lead scoring, and building nurture frameworks that reduce time-to-lead assignment.

• You will bring tomorrow’s playbook to today’s engine by implementing AI-driven enrichment, automated personalization layers, and conversation intelligence to replace manual processes.

• You will define and enforce global data standards and GDPR compliance, ensuring that our reporting is so reliable that the leadership team uses your insights to drive weekly decisions.

• You bring several years of hands-on experience in Marketing Operations or GTM Systems, ideally within a fast-paced B2B SaaS environment.
• You possess deep HubSpot expertise and are capable of architecting complex workflows, scoring models, and API integrations from the ground up.
• You have a proven track record of designing and implementing multi-touch attribution models that provide clear visibility into marketing performance.
• You are experienced in integrating AI and data enrichment tools like Clay into GTM workflows to automate and scale commercial processes.
• You are fluent in the modern GTM stack, including platforms such as Gong, ABM tools, and intent data providers, to drive systematic growth.
• You combine strong analytical skills, preferably including SQL or advanced reporting, with the ability to translate complex data into executive-ready insights.
• You demonstrate a high-ownership mindset and a systems-thinking approach, allowing you to build scalable infrastructure that connects teams and goals.

It’s a plus if:

• You have experience building marketing infrastructure within an international B2B SaaS context.
• You have been exposed to SLG, ABM, or hybrid GTM models and understand their unique operational requirements.
• You bring a background in revenue or sales operations that helps you bridge the gap between marketing and sales.

• A modern, spacious office with a view of Lake Starnberg in Tutzing
• Subsidised lunches in our in-house restaurant
• A personal learning and development budget
• 30 vacation days per year
• 2 additional paid days off on Christmas Eve and New Year's Eve 
• Up to 20 days of remote work per year from any EU country
• Bike leasing through our partnership with JobRad
• Opportunity to work flexibly from home
• Team evenings every Thursday with refreshments covered by the company
• A company pension plan (bAV)