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Social Strategist (m/f/d)

icon building Unternehmen : Stan Studios
icon briefcase Auftragstyp : Vollzeit
icon remote-alt Remote / Arbeiten von zu Hause aus

Arbeitsbeschreibung - Social Strategist (m/f/d)

  • Insight analyses on target audiences, competitors, benchmarks, strategic, societal, and cultural trends, including concrete strategic recommendations for action
  • Planning and development of an overarching strategic concept based on analyses, with a particular focus on performance goals in social networks such as TikTok, Instagram, and LinkedIn
  • Planning and execution of presentations to communicate analysis results and strategic recommendations to the client
  • Creation of creative briefs as a foundation for creative execution, as well as the development of annual strategies, new communication approaches, and comprehensive strategic concepts
  • Responsibility for the strategic development and implementation of concepts and campaigns for the creative team
  • Supervision, management, and optimization of campaigns
  • Creation of reports, statistics, and derivation of key learnings
  • Conducting research and recommending campaign-relevant creators
  • You are proficient in using common social media analysis and management tools and confidently integrate them into your work
  • You have excellent knowledge of KPIs and use them to make well-founded strategic recommendations
  • You have a strong sense for trends and leverage social listening and analysis tools to monitor and evaluate market movements, competitors, and audience insights
  • At least 4 years of experience in social media strategy, ideally in an agency environment
  • You are genuinely passionate about TikTok and Instagram and understand what works on these platforms
  • Independent working style and a mindset for unconventional thinking are part of your daily routine
  • Strong organizational skills, attention to detail, and a high standard of quality
  • Service-oriented communication and presentation skills
  • Responsibility for developing and presenting well-thought-out social media strategies, as well as creating Google Slides presentations and creative briefs in collaboration with the creative team
  • A strong interest in trends and culturally relevant topics – you always know what’s trending
  • Very good German and English skills, both written and spoken
  • Work with global clients from the premium and luxury segment
  • An inspiring and creative work environment that actively supports both your professional and personal development
  • Tailored talent development, focusing on your individual strengths and desires
  • Flexible working hours and the possibility to work from home for an optimal work-life balance
  • Open, respectful communication on all levels, creating space for your ideas
  • Regular team events and trips (Summer Hiking Trip, Christmas Surprise Trip, STAN Lectures, parties, STANs FOR GOOD events)
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