Sales Planner ANZ

About The Role

Role: Sales Planner
Contract type: Permanent, Full Time
Location: North Sydney, Hybrid
Working rights: Candidates must have Australian full working rights.

About BBC Studios ANZ

Working for BBC Studios, we are all part of a premium content and production company that inspires global audiences. We are proud to represent some of the world's biggest, most trusted and loved content brands. In Australia and New Zealand, we bring the best of bold, British storytelling to our region through distributing content to broadcasters, our seven branded services on subscription platforms and our own local production arm, as well as other commercial partnerships such as live entertainment and licensing.

Our Values: Audiences. Creativity. Trust. Respect. Accountability. One BBC.

Job Purpose

This role sits at the heart of our sales operation — translating ideas into executable, high-performing campaigns across digital, CTV, audio and content marketing. You’ll work closely with Sales, StoryWorks, Ad Ops and clients to turn briefs into smart, creative, data-informed media plans and ensure campaigns are delivered brilliantly.

If you enjoy combining commercial thinking, media strategy, data, and operational excellence, this role will suit you perfectly.

Key Responsibilities & Accountabilities

Sales Planning & Campaign Development
•    Build smart, compelling media plans in response to agency and client briefs
•    Contribute ideas that combine digital, mobile, CTV, audio and StoryWorks content marketing solutions
•    Work with the Pricing & Inventory team to shape tailored packages and identify new opportunities
•    Book and manage campaigns across relevant platforms and systems to ensure flawless execution
•    Collaborate closely with Sales, StoryWorks, Ad Operations and Finance to bring campaigns to life

Campaign Management & Reporting
•    Monitor campaign delivery and troubleshoot to ensure performance targets are met
•    Deliver insightful post-campaign reports with clear recommendations and learnings
•    Support the Sales team with data, insights and materials for client presentations

Collaboration & Customer Service
•    Build strong working relationships with media agencies and direct clients
•    Partner with ANZ and APAC teams to ensure best practice and compliance with global processes
•    Be known internally as a digital and data advocate within the sales team

Professional Development
•    Stay across industry trends, tools and innovations
•    Develop your capability across digital platforms, data and content marketing
•    Demonstrate BBC Values in all internal and external interactions

Knowledge, Skills & Experience

You have at least 2 years’ experience in media (agency or media owner side) with strong digital exposure, and you’re ready to step into a broader, more strategic planning role.

You’re detail-oriented, commercially aware, comfortable with data, and confident working across multiple teams and systems.

Essential experience
•    Digital media planning or campaign management experience
•    Google Ad Manager (GAM)
•    Strong Excel skills
•    Understanding of the Australian agency landscape
•    Knowledge of ad serving processes and digital campaign delivery

Highly regarded
•    Google Analytics, Tableau
•    Operative, Salesforce, Media Cloud or other CRM systems
•    Experience with data platforms (e.g. Permutive or similar DMP)
•    Nielsen, Comscore or similar reporting tools
•    Inventory and forecasting exposure
•    PowerPoint / client-ready presentation skills

Perks and Benefits

•    25 days of annual leave 
•    18 weeks paid parental leave 
•    2 days volunteer leave per year
•    Annual Flu Vaccinations
•    Annual Skin Checks
•    Employee Assistance Program and Wellbeing resources
•    Access to Coaching programmes and LinkedIn Learning courses