Senior Mixed-Methods User Researcher

Join one of the world’s largest and most innovative digital real estate tech companies.

Backed by global investment leaders KKR and CPP Investments, AVIV Group is redefining how people buy, sell, rent, and value property across Europe and the Middle East. With a strong presence in France, Germany, and Belgium we’re behind some of the region’s most iconic digital real estate platforms — including SeLoger , immowelt , Immoweb , Meilleurs Agents (France’s leading property valuation platform) and Homeday, one of Germany’s fastest-growing proptechs.

Our mission? To simplify life’s most valuable transactions. We bring together data, technology, and human insight to empower millions of people to unlock their perfect place!Join us in shaping the future of real estate.

Immoweb is the leading real estate platform in Belgium, connecting millions of buyers, renters, and real estate professionals every month. Our mission is to make real estate simple, transparent, and accessible through innovative digital experiences.

Within Product & Technology, we build scalable, data-driven solutions that create value for both property seekers and real estate professionals.

The role 

A strategic Mixed Methods User Researcher based in Berlin, responsible for driving end-to-end research for our digital products. You will merge deep qualitative insights with robust quantitative data to directly influence product roadmaps, moving beyond one-off studies to establish continuous discovery loops across the organization.



WE ARE LOOKING FOR AN INDIVIDUAL WHO CAN:

• Design and execute both qualitative (interviews, usability testing) and quantitative research (complex survey design, behavioral analytics).
• Own the entire research lifecycle independently, from scoping and recruiting to synthesis and actionable reporting.
• Leverage modern AI tools for research operations (e.g., data synthesis, transcription, pattern detection, machine readable reporting) to accelerate timelines.
• Translate complex, multi-source data into compelling stories and strategic recommendations for Product, Design, Marketing and Engineering teams, among others.
• Conduct localized, nuanced user research in native German while collaborating seamlessly with global teams in fluent English.
  
   

• Experience: At least 6 years of user and market research experience in digital product or service companies. Experience researching B2B customers is a plus.
• Language: Native-level German proficiency and fluent English.
• Location: Based in Berlin.
• Technical Skills: Strong data literacy and proficiency with querying/analysis tools (e.g., SQL, R, Python, or advanced Excel) alongside deep qualitative frameworks.
• Soft Skills: High emotional intelligence to evaluate user trust and adoption, with the business acumen to prove research ROI.
• Growth Mindset: Proven experience utilizing product KPIs and health metrics to identify UX friction and drive funnel optimization strategies.
• Bonus (Ideal): Prior experience working with digital marketplaces.

What We Offer:

• Ownership of a meaningful product domain with real business impact.
• A data-driven and collaborative Product & Tech culture.
• High visibility and influence within the organization.
• Competitive compensation and benefits.
• Hybrid working model.