Praktikum Content Creation & Social Media (m/w/d)

Unternehmen : Audi Business Innovation Gmbh

Auftragstyp : Praktikum

Remote / Arbeiten von zu Hause aus

Anzahl der Bewerber

000+

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Arbeitsbeschreibung - Praktikum Content Creation & Social Media (m/w/d)

Audi Business Innovation GmbH was founded in 2013 as a wholly-owned subsidiary of AUDI AG and plays a key role in shaping the current digital transformation in the automotive industry.

As a company specializing in end-to-end digital product development and innovation, Audi Business Innovation develops novel products and platforms with the aim of providing Audi customers with a holistic digital driving experience and more conscious time in the car.
Its expertise ranges from trend and market analyses to the development of digital, customer-centric services and business models and their implementation along the entire value chain.

As an innovation incubator, the company is a driver of the development of additional digital offerings around the vehicle and beyond. The car is increasingly evolving from a pure means of transport to an experience device. At the same time, Audi drivers are increasingly becoming users. Audi Business Innovation GmbH is driving this process forward with digital services and experiences that are new and support and inspire Audi customers in their everyday lives.

Audi Business Innovation GmbH is based in Munich.

The position is now available for 6 months as an internship (full-time) or as a working student activity (up to 20 hours per week) for at least 6 months.

Planning, coordination and publication of innovative and creative content for the corporate social media channel LinkedIn
Long-term content planning in the editorial plan, including various topics from the Audi Business Innovation GmbH
Creation of LinkedIn content (text, graphics, editing, moving images)
Tracking and evaluation of LinkedIn content (evaluation of metrics in comparison, best practices, learnings)
Identify topics for communicative content, including polls and briefings
Content-related and organizational support for current projects, including supervision of own sub-projects e.g. in-house productions, etc.
Collaboration and coordination with other teams and departments within the company in researching, preparing and playing out all topics in corporate communications

Ideally, you are in your master's degree or at the end of your bachelor's degree in the field of media/communication sciences, corporate communications, social media or a comparable course of study
You have a high interest in and feel for trends in the field of content creation and social media as well as in the topics of automotive, innovation and digitalization
The confident handling of Photoshop and InDesign is child's play
You have a structured, proactive, reliable and independent way of working
You want to take on and drive smaller projects yourself
You have a good understanding of the target group and a good sense of text
You bring a high degree of creativity, pioneering spirit and hands-on mentality to the table
You have strong teamwork and communication skills
You have initial PR experience: whether in an agency, an editorial office or a company

First experiences with Miro Board, Confluence and Microsoft Teams

Apart from our team, our culture and our mission, there are some additional benefits that make ABI a great place to work:

Modern, centrally located offices in Munich with simultaneous flexibility through remote work
Getting to know our agile way of working and the culture of the Audi Business Innovation GmbH
Compatibility of work and leisure time through flexible working hours
Independent takeover of sub-projects and insight into the cooperation between AUDI AG and us as a young and agile subsidiary
Participate in internal events to expand your network

Please apply with your cover letter, resume, references and a current matriculation certificate via our online application portal.

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