Working Student - Marketing (f/m/x)

Content, Copy & Asset Creation

• Create and edit content and marketing assets across channels: email newsletters, app articles, social media posts, flyers, event materials, and more, in both German and English, with a sharp eye for tone and clarity.
• Support presentation design and deck layouting for internal and external audiences using tools like PowerPoint, Canva, or Figma.

Stakeholder Management

• Coordinate with internal stakeholders across product, commercial, and design teams to gather inputs, align on deliverables, and keep projects moving.
• Support preparation of materials for partner-facing and pharma stakeholder touchpoints.

CRM & Engagement Marketing

• Assist with CRM journey documentation, copy QA, and segment logic across all products.
• Help maintain and improve content for lifecycle campaigns across our patient apps and other engagement initiatives.

Product Marketing & Growth

• Support product marketing with competitive research, positioning materials, and launch prep.
• Contribute to growth and performance marketing workflows, reporting, and channel experimentation.

AI-Powered Workflows

• Actively use and document AI tools to speed up content production, research, and creative tasks.
• Help the team build repeatable, AI-assisted marketing workflows.

Data Understanding & Reporting

• Help prepare regular marketing reports, dashboards, and spend overviews across B2C and B2B activities as well as campaign tracking.
• Identify trends and anomalies in data and flag insights that can improve campaign efficiency and budget allocation.

• Currently enrolled in a Bachelor's or Master's program in Marketing, Communications, Media, Business, or a related field.
• Native-level German and fluent English. You write clearly and confidently in both, and you care about the difference between good and great copy.
• A genuine interest in AI tools and how they change creative and marketing work. You experiment, not just observe.
• Solid design instincts and experience with presentation or design tools (PowerPoint, Canva, Figma, or similar).
• Comfortable with data. You can read a dashboard, spot a trend, and translate numbers into a clear takeaway.
• Comfortable switching contexts quickly. One day it's a campaign brief, the next it's a CRM copy review or a stakeholder deck.
• Structured, proactive, and detail-oriented. You follow through.

Nice-to-Have

• Experience with tools like Notion, Linear, Customer.io, or HubSpot.
• Basic knowledge of paid social or performance channels.
• Any prior exposure to healthcare, pharma, or regulated content environments.

• Hybrid-work policy: Our hybrid-work policy allows you to work from anywhere within Germany. In your team, you are free to decide when to come to the office and celebrate your wins together.
• Paid vacation days: You proportionally have just as many paid vacation days as our full-time employees, being 27 at full employment plus all official holidays.
• Responsibility from day one: You take ownership for your own tasks and projects from the start, and that is reflected in a fair and competitive salary.
• Team events: Enjoy unforgettable company parties and team events that give you enough time to connect with your colleagues at a personal level.