Working Student / Part-Time (20h) Social Media & Influencer Growth Manager (f/m/d)

You will take full responsibility for the Instagram channel of Flowell USA.
Your goal: To build the account into a relevant, trusted social media hub in the U.S. health space.

You’ll develop a strategy to combine authentic voices, personal stories, and educational content—through a growing ambassador network and real community building.

Your Responsibilities

• Implement and coordinate our ambassador strategy on Instagram

  • Identify and select micro-influencers (3k–100k followers, focused on lipedema, lymphedema, nutrition, lifestyle)

  • Direct outreach via DM & coordination of content deals (e.g. 4 Reels / 24 Stories in exchange for a product)

  • Onboarding, communication & briefing of influencers

• Content collection, planning & publishing (closely aligned with our marketing team)

• Content Moderation & Social Listening

• Maintain a tracking sheet with KPI analysis (follower growth, engagement, conversion)

• Organize giveaways to boost reach

• YouTube Outreach & influencer coordination

• Currently studying or have experience in social media, marketing, communications, media, or similar

• Passion for community building, influencer marketing & digital brand building

• Empathetic and confident communication style (especially in English)

• Independent, structured way of working & strong sense of ownership

• Experience with Instagram, Canva, Google Sheets, Notion

• Flexible part-time position (approx. 20 hours/week)

• Remote work (optionally based in Munich)

• Personal growth in an innovative health-tech startup

• Direct impact: You help women with chronic conditions feel lighter and freer

• Flat hierarchies and close collaboration with the leadership team

Interested?

We’d love to hear from you! A short application or message (CV is enough) is perfectly fine.