Digital Marketing Officer

icon building Company : Unicaf Ltd
icon briefcase Job Type : Full Time

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Job Description - Digital Marketing Officer

About Unicaf:  Unicaf is a leading online higher education platform facilitating universities in providing affordable and high-quality online higher education to underserved markets. As we continue to expand our operations, we are seeking to recruit a Digital Marketing Officer.

Responsibilities:

  • Plan and execute digital marketing campaigns for all online channels including Google and social media
  • Design, build and maintain our social media presence
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Evaluate emerging technologies and new trends
  • Able to use various digital marketing tools

Personal Qualities:

Candidates need to be:

  • A focussed, self-motivated digital marketer with creative flair who will bring digital marketing strategies to life
  • A highly effective individual who has an absolute eye for detail and is focussed on improving business performance through exceptional campaign execution, reporting and evaluation

Key skills:

  • Ability to analyse data
  • A creative approach to digital assets
  • Strong organisation and planning skills
  • Ability to work under pressure and to deadlines
  • Excellent attention to detail

How to Apply:

Interested candidates are invited to send their CV and a brief cover letter to: with the subject line “Digital Marketing Officer”.

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