Email Marketing Specialist

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Job Description - Email Marketing Specialist

The company:

With 35 years of experience in the financial industry, we take great pride in being a certified employer of choice and promoting a great place to work®.

Windsor Solutions Ltd, a leading FinTech Service Provider, member of the Windsor Brokers Group of Companies is looking to hire an Email Marketing Specialist.

The role:

Windsor Brokers is a leading name in the financial industry, committed to providing cutting-edge trading solutions to clients worldwide. With a global presence and a commitment to excellence, we are seeking a skilled and dynamic Email Marketing Specialist to join our marketing team and drive impactful email campaigns.

The ideal candidate will possess the following qualifications/skills:

  • Bachelor’s degree in Marketing, Communications, or a related field.
  • Proven experience in email marketing within the financial industry, preferably in forex or trading.
  • Strong understanding of email marketing platforms (e.g., Pardot,HubSpot, Mailchimp or similar), marketing automation tools, and CRM systems.
  • Demonstrated proficiency in creating, implementing, and optimizing email campaigns.
  • Excellent analytical skills and the ability to derive insights from data.
  • Up-to-date knowledge of email marketing trends, best practices, and industry regulations.
  • Exceptional written and verbal communication skills.
  • Detail-oriented with a focus on delivering high-quality, error-free content.
  • Ability to thrive in a fast-paced, dynamic environment.
The successful candidate will be accountable for:

Email Campaign Strategy:

  • Develop and execute comprehensive email marketing strategies to engage and retain clients.
  • Collaborate with cross-functional teams to align email campaigns with broader marketing initiatives.
Segmentation and Targeting:
  • Utilize data-driven insights to segment the audience and tailor email content for specific client segments.
  • Implement targeted campaigns to enhance client engagement and conversion rates.
Content Creation:
  • Craft compelling and relevant content for email campaigns, newsletters, and promotional materials.
  • Ensure messaging aligns with the company's brand and values while adhering to industry regulations.
Automation and Personalization:
  • Implement marketing automation workflows to enhance the efficiency of email campaigns.
  • Personalize communications to create a tailored experience for each client.
Performance Analysis:
  • Monitor and analyze key performance indicators (KPIs) of email campaigns.
  • Use data insights to optimize future campaigns, improve open rates, click-through rates, and conversion rates.
Compliance and Regulations:
  • Stay informed about industry regulations and compliance requirements related to email marketing.
  • Ensure all email campaigns adhere to legal standards and best practices.
A/B Testing:
  • Conduct A/B testing on various elements of email campaigns to optimize performance.
  • Implement learnings to continually improve the effectiveness of email communications.
Collaboration:
  • Collaborate with operations, design, content, and analytics teams to create cohesive and impactful email campaigns.
  • Coordinate with other marketing channels to ensure a unified and consistent brand message.

If you are a passionate and results-driven Email Marketing Specialist with a background in the financial industry and a solid understanding of various email marketing platforms, we invite you to join our team.

The successful candidate will receive:

  • Remuneration according to qualifications and experience.
  • 13th Salary.
  • Medical Insurance Scheme.
  • Provident Fund.
  • Company’s Group Discount Scheme.
  • Free Parking.
  • Inhouse fitness room with classes.
  • Modern working space at a central and convenient location of Limassol close to the highway.
  • Friendly multinational environment.
  • Opportunities for professional learning and growth.
How to Apply:

Interested applicants should send a detailed resume with cover letter outlining their qualifications no later through our website: 

Windsor is an Equal Opportunity Employer and actively committed to promoting equality and diversity, and expects all staff to share this commitment.

We wish to thank all applicants for their interest.

Those applicants selected for an interview will be contacted by Human Resources.

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