PR Team Leader

AdTech Holding is an Innovation hub based in Cyprus, which creates vibrant startup ecosystems and technologies for AdTech & MarTech projects.

Join AdTech Holding as a PR Team Leader and take the lead in driving our PR efforts to new heights!

As a PR Team Leader , you'll shape and execute strategic plans to promote our brands (PropellerAds, Zeydoo, AdTech Holding). Your role involves team management, fostering media and partner relationships, and elevating our brand reputation.

If you're a strong PR pro with a knack for leadership and innovation, we want you in our Marketing team!

Responsibilities :

● Lead and mentor a team of PR specialists, providing guidance, support, and motivation.

● Develop PR strategies and campaigns to boost brands’ visibility and reputation.

● Cultivate relationships with media outlets, influencers, and industry partners.

● Manage effective ORM strategies to monitor and enhance our brands’ online presence.

● Drive collaborations with bloggers and influencers.

● Promote our brand in emerging markets and new regions.

● Oversee the creation of press releases, media briefs, and other promotional materials, ensuring accuracy, and adherence to brand guidelines.

● Collaborate closely with cross-functional teams, including Сontent, Sales, Design, SMM, Legal, Events, etc.

● Monitor industry trends, competitive landscape, and media coverage.

● Evaluate PR campaigns effectiveness together with the Analytics team and provide actionable insights to optimize future campaigns.

● Lead by example, demonstrate best practices, professionalism, and a commitment to excellence in all aspects of PR activities.

● Represent the company at industry events and conferences.

Qualifications :

● Bachelor's degree in PR, communications, marketing, or related field.

● 5+ years of experience in Senior PR or communications roles, or 3+ years in a leadership position.

● Experience in the affiliate marketing industry and a network of industry contacts are essential.

● Fluency in English and Russian.

● Leadership skills, with the ability to motivate and empower team members.

● Proven experience developing and executing PR campaigns across multiple channels.

● Excellent organizational skills and attention to detail.

● Creative thinking with a passion for generating innovative ideas and solutions.

We offer freedom of choice: with us, you'd have a cafeteria benefits system where you can choose which benefits would fit your individual needs, starting with airline tickets and ending with payment for kindergarten or school.

And, of course, a standard pack of benefits as well: health insurance, fully covered 10 working days of sick leave per year, 5 additional day-offs per year, English and other languages compensation, quartile, and annual bonuses, corporate events, gifts, also food (yummy!) - you can find snacks in our worldwide working spaces and breakfasts & lunches in the offices!

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