Brand & Services Development Specialist

The organization

We are driven by our purpose: We bring people more choices to enjoy life their way, by creating a world of personalized experiences, innovative services, and huge range of products; a world that cares about each of us and our common future. We do our best to keep everyone excited and have the support they need to bring their best.

Public Group strategically invests to create an ecosystem of innovative scaleups around its core Omnichannel Retail business, with the objective to provide exciting customer experiences powered by operational excellence. We bring together technology, talent & entrepreneurship to create value in the Greek market & society.

Our Omnichannel retail, in Greece and Cyprus, is the love brand Public, a Leading Omnichannel Home Living, Tech & Entertainment Retailer with long lasting heritage. Innovation is part of our DNA. Through our ecosystem of startups and organizations, - iRepair, Klarna, Douleutaras.gr, SVUUM, Bookvoice, BOX NOW, Instacar, our tech PublicNEXT, Endeavour, Big PI, Metavallon, & Venture Friends - we offer pioneer services to our consumers. We operate 61 stores, 3 eShops and an ecosystem of digital properties such as: public ticketing, public business and bookfriends.gr.

Responsibilities:

• Implementation of 360° brand campaigns
• Development of the brand identity & Handling of the Identity Roll Out
• Micromoments development across all touchpoints; to create unique customer interactions
• Assists with the Brand Research projects; and develops marketing research reports based on findings.
• Development of new services identity & coordination of the Go-To-Market launch plans

Qualifications/People Characteristics:

• Bachelor’s degree in Marketing, Advertising, or relevant field
• Minimum 4 years of professional experience in relevant duties
• Familiarity with Project Management & collaboration tools (Asana, Slack)
• Ability to handle multiple tasks with specific timelines & deliverables
• Ability to coordinate & collaborate with internal departments & external agencies
• Excellent knowledge of MS Office; especially Excel & PowerPoint
• Excellent knowledge of the English language, both written and oral
• Ownership & accountability
• Data Driven
• Drive & self-motivation

Desirable Qualifications/People Characteristics:

• Master’s degree
• Project management skills along with a "can do" attitude
• Creative thinking
• Ability to handle multiple tasks involving several stakeholders.
• Experience in the retail industry/agency/startup will be considered an advantage

What we offer:

• Competitive compensation & benefits package
• Dynamic work environment
• Exciting opportunity to grow with the role
• Great experience in a well-known and respected growing business
• LinkedIn Learning account for continuous learning

All applications will be treated with the strictest confidentiality.