PeopleCert is a global leader in the certification industry. We certify professionals on highly-valued methodologies and essential business skills.
We are looking for a Digital Marketing Specialist who will be responsible for the execution of all activities related to e-commerce and digital campaigns. The successful candidate will, among other, design, implement & monitor e-commerce campaigns according to our digital marketing strategy, in order to achieve the desired results. If you know how to creatively use online marketing tools and if you are a Digital Marketing enthusiast, we will be glad to accept your application.
Duties and responsibilities:
Digital Campaign Management: Plan, execute, and optimize digital marketing campaigns across various platforms, including PPC, social media, email, and display advertising. Performance Monitoring: Monitor campaign performance, analyze data, and identify opportunities for optimization to maximize ROI. Audience Segmentation: Utilize data-driven insights to define and target specific audience segments for tailored marketing efforts. Budget Management: Manage campaign budgets effectively to ensure cost-efficiency and optimal resource allocation. SEO and SEM: Collaborate with our content team to improve organic search rankings and manage paid search campaigns. Conversion Rate Optimization: Implement strategies to enhance website and landing page performance for improved conversion rates. Competitor Analysis: Stay updated on industry trends and competitor activities to identify opportunities and threats. Reporting and Analysis: Provide regular reports on campaign performance and actionable insights for continuous improvement. Minimum required skills and qualifications:
Bachelor’s degree in Marketing, Digital Marketing, or a related field. Min 3 years of proven experience in digital marketing, including campaign management, performance analysis, and optimization is a must. Familiarity with digital marketing tools, platforms, and advertising channels. Proficiency in SEO, SEM, and social media advertising. Strong analytical skills with the ability to interpret data and make data-driven decisions. Excellent communication and teamwork skills. Creative thinking and problem-solving ability. Attention to detail and a commitment to delivering high-quality results. ECDL Advance level certification or equivalent is a plus. What we offer:
Competitive remuneration package Work in an international, dynamic and fun atmosphere Two free vouchers for all certifications from PeopleCert's Portfolio per year for all employees Huge learning experience in using best practices and global environment Constant personal and professional development 100% Virtual Hiring Process
No CV Required
How to get there?
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