Marketing & Communications Specialist (Athens)

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Job Description - Marketing & Communications Specialist (Athens)

About Us

At our company, we're dedicated to revolutionising the hospitality industry by providing innovative technology solutions to our clients.

With a customer base of 17400+ hotels and other accommodation providers in 38 countries, our products not only transform the daily work of thousands of employees in the hospitality industry, but also redefine how people travel. 

We are a trailblasing travel tech company committed to redefining the future of travel. At our core, we value innovation, teamwork, and a relentless pursuit of excellence. 

Joining our team means stepping into a world of limitless possibilities where you can shape the next generation of hospitality technology. 

We are combining our deep knowledge of the hospitality and travel industry with our passion for technology and applied science.

Our diverse, passionate, and dedicated team is at the forefront of creating solutions that enable our customers to remain competitive but also enhance the guest experience. 

About the Team

Our dedicated team is currently composed of highly skilled professionals and we are poised for significant expansion. By joining our team, you will be at the forefront of a transformative journey, one that empowers you to create cutting-edge tech products in the hospitality and travel industry. These innovations will not only revolutionize the daily operations of thousands of hospitality industry employees but also reshape the very essence of travel for people across the globe.

About the Role

The objective of the Marketing & Communications Specialist is to elevate brand awareness and drive customer engagement through strategic, multi-channel marketing initiatives. 

The Marketing & Communications Specialist role is also to implement a comprehensive communication strategy to enable our company’s objectives.  

As a Marketing & Communications Specialist, you will be at the forefront of driving our brand's growth and engagement. This multifaceted role encompasses developing and executing marketing campaigns across various channels, managing and strategizing events, and creating compelling content in both Greek and English. 

You will play a pivotal role in enhancing brand awareness, customer acquisition and retention, and product portfolio expansion.

This position requires a blend of creativity, strategic thinking, and strong project management skills, with the ability to handle multiple tasks simultaneously, always aiming to seamlessly integrate brand management, content creation, event management, and social media strategies to support business growth and ensure a cohesive brand presence.

If you are a proactive team player with excellent communication skills and a passion for marketing, we invite you to join our dynamic team!

Indicative Responsibilities:

Marketing Campaigns

  • Develop and implement marketing campaigns across various channels, including digital, social media, email, and print, aimed at improving Brand Awareness, Customer  Acquisition & Retention, enhancing the existing product portfolio and new launches.
  • Monitor and analyze campaign performance to optimize results and achieve marketing goals.
  • Collaborate with the design team to create compelling marketing materials and content.

Event Management

  • Plan, coordinate, and execute company events, including trade shows, conferences, product launches and webinars.
  • Develop event marketing strategies to maximize attendance and engagement.

Content Creation

  • Produce content in Greek & English for various marketing channels, including social media updates, newsletters, and website copy, ensuring alignment with the company's brand voice.

Social Media Management

  • Develop and implement social media strategies to engage with a variety of audiences and build brand loyalty.
  • Manage and grow the company's social media presence across platforms. Monitor metrics and adjust strategies as needed.

Brand Management 

  • Oversee the development of corporate brand assets both online and offline. Collaborate with internal and external stakeholders and vendors.
  • Manage brand identity and enhance brand awareness through consistent messaging, visual elements, and targeted marketing campaigns to ensure a cohesive and recognizable brand presence across all channels.

Partnerships & Relationship Management and Collaboration

  • Work closely with cross-functional teams, including product development, sales and customer support ensuring alignment with business objectives.
  • Manage relationships with external partners e.g. advertising agencies, media, associations, suppliers etc.


You feel you might not be experienced enough for the role?

Our team welcomes applicants who can demonstrate their eagerness to learn fast and cover any gaps in their experience or skill set and who are very interested in expanding their knowledge.

Therefore, do not hesitate to drop us your application!

Requirements

The ideal candidate would possess:

  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field
  • 4+ years of experience in marketing departments. Relevant industry experience will be considered an asset.
  • Strong project management skills and the ability to handle multiple tasks simultaneously
  • Strong organisational and time management skills
  • Excellent written and verbal communication skills both in English and Greek
  • Creative thinking and problem-solving abilities
  • Strong analytical skills and attention to detail
  • Ability to work independently and as part of a team
  • Able to travel, positive working attitude, a strong sense of responsibility and collaborative teamwork awareness

Benefits

  • Competitive compensation schemes
  • Employee medical coverage
  • Central office location
  • Entrepreneurial environment, autonomy, and fast decisions
  • Ongoing professional development and training opportunities
  • Casual work environment
Original job Marketing & Communications Specialist (Athens) posted on GrabJobs ©. To flag any issues with this job please use the Report Job button on GrabJobs.
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