Marketing Publishing Specialist

BOUSSIAS Μedia is seeking for a highly skilled and motivated Marketing Publishing Specialist to join the growing team. The ideal candidate will play a vital role in developing and executing marketing strategies to promote and distribute various forms of published content.

Responsibilities

• Create engaging and compelling content for digital platforms such as websites, blogs, social media, and email campaigns
• Develop content strategies to effectively reach the desired target audience and marketing goals
• Monitor and control media relations
• Organize promotional presence in trade expos
• Manage various social media platforms and their features and create/publish content on these platforms
• Analyze data and metrics related to content performance, engagement, and conversions
• Use tools like Google Analytics, social media insights, and other tracking platforms to monitor and optimize content performance

Requirements

• Bachelor's degree in Marketing, Communications, or a related field
• Proven experience in Marketing, Publishing, or Content creation, preferably in a B2B environment
• Knowledge of Marketing Management Systems like Pardot – Marketing cloud will be an asset
• Familiarity with social media management tools and analytics to track performance
• Excellent written and verbal communication skills (both in Greek and English)
• Project Management and organizational skills are essential
• Creative mindset with the ability to generate engaging content ideas
• Exceptional writing, editing, and proofreading skills with an attention to detail
• Ability to work collaboratively within a team
• Comfortable with deadlines

Benefits

What’s in it for you:

• A fast-paced work environment at a leading, trend-setting company with pioneer products
• Remuneration according to your skills and experience
• Ongoing learning opportunities and free participation in BOUSSIAS events / conferences