Ali Health - Industry Membership Operation - Health Platform Division

1. Bachelor degree or above, with at least 2 years of relevant work experience in membership operation. Possess keen data analysis, business insight and user understanding, and be able to quickly capture market opportunities and find breakthroughs. Those with experience in large-scale cross-platform cooperation project management are preferred. 2. Understand the entire business chain from front-end business to back-end product development, be able to fully understand and analyze business processes, and provide decision-making support. 3. Excellent project management and marketing planning capabilities, good at integrating internal resources, passionate and responsible for work, innovative, like to accept challenges and try new things. , Responsible for the membership operations of the health industry and merchants, combined with Taobao membership products, design and formulate membership management strategies that meet the health industry, solve the membership customization needs of KA merchants at different levels, complete the industry membership penetration and conversion goals, and ensure the activity, stickiness and overall arpu value growth of health members. 1. Responsible for the operation of Tmall health membership business, including product operation, merchant operation and event operation 2. Through the insight into user products, combined with merchant data and business development direction, formulate corresponding product operation plans to achieve business demands and results. 3. Combined with the demands of industry merchants, try to use the supply side to try on the user gameplay side, and improve user stickiness and retention through equity penetration and frequency improvement.