Tencent Advertising Big Health Industry Operation Manager

Roles & Responsibilities

1. Responsible for the operation of Tencent Advertising in the big health industry, gain insight into the business pain points of advertisers, get close to the industry transaction model, and formulate solutions, comprehensively track the implementation of the solutions and continuously iterate, and improve the advertising effect and budget of advertisers
2. Deeply cultivate the advertising delivery model of sub-industries, precipitate the refined operation methodology of sub-industries from multiple dimensions such as traffic, links, data, and creativity, and explore the new advertising ecology of the big health industry to enhance and expand the influence of Tencent Advertising in the industry
3. Be able to give full play to the advantages of Tencent's ecosystem, integrate it with the commercial characteristics of the pharmaceutical industry, split and refine the pain points of industry-specific investment, promote the functional iteration of related products, and build industry capability barriers
4. Coordinate internal and external resources of the company to achieve operational goals, connect internally with colleagues in sales, products, traffic and other departments, and externally connect with customers, service providers, etc.

Qualifications

1.Bachelor degree or above, with more than 5 years of experience in performance advertising operations, and experience in commercial product operations, e-commerce, health, and education industries is preferred
2.Sensitive to data, with independent and complete data analysis experience, and able to quickly discover the connection between business and data
3.Experience in team management and team collaboration, with excellent leadership
4.Strong communication and expression skills, strong motivation, able to quickly coordinate multiple resources to solve problems, pay attention to details and project promotion and execution management capabilities
5.Strong logic, strong self-drive, full of responsibility, and strong stress resistance
6.Strong sense of responsibility for work, careful work, active learning awareness, and adherence to principles
7.Able to adapt to high-intensity, multi-threaded work rhythm.