Tmall Division-Content Operations

1. Provide industry merchant content business insights and strategic support: through Analyze content data and consumer behavior data, capture business insights and industry development trends, and output mature merchant content diagnosis solutions and strategic support solutions 2. Carry out overall management and operation of merchant content groups, through strategic guidance and layering Merchants implement overall merchant content control and strategy, and are responsible for merchant content data growth and platform size. 3. Promote the upgrading and iteration of industry content, and realize brand promotion and product realization cycle operations in business links such as new acquisition, retention, activation, and conversion. 4. Have mature experience in serving large customers, have the ability to plan annual brand plans and target dismantling capabilities, and have mature showcase and practical experience. 5. Have a certain knowledge and understanding of the fashion industry, have sufficient interest and understanding of content operations in the apparel industry, and be able to quickly implement platform strategies and effect recovery. , 1. More than 5 years of work experience (group company/Internet company/consumption strategy/user insight category is preferred), familiar with the operation and process of content for consumer brand companies, and able to manage content upgrades and iterations from a businessman's perspective 2. Have experience in basic data construction and operation, and be proficient in using Excel/PPT and other tools 3. Platform operation, strong logical thinking ability, ability and willingness to transform numbers into insights, and then to business opportunities 4. Have good projects Management ability and driving force, good at integrating operational resources, and certain organizational and coordination capabilities. 5. Strong learning ability, able to quickly integrate into the industry and implement it. 6. Strong ability to withstand pressure, able to respond quickly to work requirements, and have a good mentality and Positivity.