Alibaba Health-Advertising Platform Product Expert /Senior Expert-Beijing/Hangzhou

1. Bachelor degree or above, more than 3 years Platform product experience, those with business experience related to advertising platforms are preferred 2. Solid basic product skills, in-depth insights and judgments about the industry and customers, able to start from the customer's perspective, sensitive to product platform ease of use and customer feedback, and can quickly output high-quality products Quality product documentation 3. Have a good sense of responsibility and self-motivation, and be able to coordinate multiple resources in a fast-paced, dynamic environment without setting boundaries to achieve business goals 4. Have systematic thinking, clear logic, and be good at summarizing and analyzing Strong prediction of project risks. , 1. Responsible for the construction of Alibaba Health's self-operated platform products, responsible for the construction of advertising delivery platforms in the context of marketing growth, in-depth understanding of merchants' delivery demands in the e-commerce industry, abstracting general capabilities, and providing a delivery platform with a good experience 2. Familiar with performance-based advertising products, responsible for the entire process of advertising platform demand mining, design, development, online, effect evaluation and iteration, and able to continuously analyze and improve plans through data analysis, user feedback, etc. 3. Delivery capabilities for different levels Merchants can effectively promote efficiency improvement, strengthen effect perception, and be responsible for improving platform efficiency and merchant satisfaction 4. Understand the latest developments of competing products in the industry, regularly output industry/competing product analysis, and collaborate with business/operations and other teams to continuously improve Customer/User Satisfaction.