Job description
Main job tasks:
Drives brand strategy to achieve business objectives in short and medium term:
- Drivethe development of short and medium term brand plans ensuring that business objectives are met or exceeded
- Provide inputs to portfolio strategy
- Monitor the local competitive environment to identify business threats and opportunities and drive the development of business strategies / plans to address them
- Ensure team members have aligned goals in developing and execution of marketing activities to meet brand objectives
- Ensure team members to develop promotion materials to support marketing strategies
- Maintain and update brand information and knowledges
- Manage brand promotion budgets to ensure effectively meet business strategies and objectives and company polices
Communication with different stakeholders to achieve brand objectives:
- Develop good communication with sales department to ensure the effective implementation of marketing strategy and national marketing events
- Provide ad-hoc support to sales organisation in fulfilling brand objectives
- Establish good relationship with other departments to ensure strong communication and collaboration
- Actively and openly contribute to the intra and inter-team collaboration and take leadership in core functional projects if necessary
- Maintain good relationship with national opinion leaders and key customers, uses knowleges from external stakeholders to develop competitive brand strategies
We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.
At Novo Nordisk we recognize that it is no longer good enough to aspire to be the best company in the world. We need to aspire to be the best company for the world and we know that this is only possible with talented employees with diverse perspectives, backgrounds and cultures. We are therefore committed to creating an inclusive culture that celebrates the diversity of our employees, the patients we serve and communities we operate in. Together, we're life changing.