Sr Marketing Manager, Ryzodeg

Job description

About the Position

1) Drive brand strategy development

. Develop brand strategy by analyzing market dynamics, leveraging market research output, collecting feedbacks from KOLs and closely working with cross-functional colleagues

. Further dig out brand growth opportunities in the new market dynamics

. Fully align brand strategy to fit NN portfolio strategy

2) Drive Ryzodeg® POA development and Execution, leveraging on-line and off-line platform

. Further increase Brand SoV

. Strengthen KOL advocacy

. Further develop clinical experience sharing platforms

. Work with Medical/Sales training/Sales team to increase internal learning and sharing, strengthen sales rep brand promotion capability

3) Support and Drive superior access

. Support Hospital Listing

. Support and drive NEDL access

4) Support and Drive brand supply

. Work with cross-functions to follow up on brand supply

. Work with RA and STJ on DTT local process

. Support sales on brand supply related

The requirements

• Minimum 6 years product management experience in pharmaceutical industry with at least 4 years experiences in leading a brand team or solely responsible for the product management of a brand (experience in a senior product manager position)
• Demonstrate a solid understanding of market, product knowledges and key customers
• Demonstrate ability in developing marketing strategies
• Demonstrate ability to implement marketing projects in new and innovative ways
• Good communication skill and able to lead in cross function projects
• Good team player
• Fluent written and spoken English level
• Good computer skill, including word/excel/PowerPoint

We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.

At Novo Nordisk we recognize that it is no longer good enough to aspire to be the best company in the world. We need to aspire to be the best company for the world and we know that this is only possible with talented employees with diverse perspectives, backgrounds and cultures. We are therefore committed to creating an inclusive culture that celebrates the diversity of our employees, the patients we serve and communities we operate in. Together, we're life changing.