Tmall Business Unit

1. Category Operation Strategy: Conduct consumer insights, industry chain, category & product insights for the stationery and electronic education industry, and make category operation plans and implementation plans 2. Goal Achievement: Decompose annual/quarterly/monthly goals and operation plans based on strategies, and be responsible for the results (supply, GMV, price power, placement, etc.) 3. Supply Analysis & Trend Creation: Analyze the status of stock supply, analyze trend products, new products, and hot products, and combine resources to create trend products/new product directions guide & BD cross-industry merchants to settle in, and operate across categories 4. Crowd operation: Targeting the corresponding consumer groups, combine product supply and field cooperation matching to contribute to traffic and GMV 5. Bottom-level product infrastructure: According to new demand/supply, etc., judge trends and carry out bottom-level product construction, such as sorting out and establishing new/expanded categories, bottom-level attributes, decision factors, etc. 6. Marketing operation: Combined with big promotions, brands, and category marketing, contribute to trend supply, sales volume, and crowd increment 7. Ability to independently undertake additional horizontal projects, carry out project management and collaborative cooperation, advance project progress, and achieve goals, 1. Education: Bachelor degree or above 2. Experience: Experience in stationery/home appliances/toys/small appliances industry, platform e-commerce experience first, more than 3 years of work experience 3. Ability: 1) Industry insight ability: In-depth analysis of consumer demand and industrial chain supply for the stationery and electronic education industry, judge trend direction, and drive supply 2) Strategic plan ability: Based on the results of the analysis, integrate internal and external resources to make feasible plans 3) Strong sense of purpose + strong planning: All executions are responsible for results, goal-oriented, sort out execution steps and implement them 4) Data sensitivity: can combine and analyze data from various dimensions and have business thinking 4) Adaptability + stress resistance: can analyze and adapt rationally in the face of changes 5) Communication skills + teamwork skills: communicate with merchants, communicate internally, express information clearly, and serve the goal 4. Personal characteristics: smart + tough + goal result orientation