QQ Browser #brandmanager#

Roles & Responsibilities

1. Participate in the formulation of long-term brand strategies for IPS line brands (QQ browser, etc.), assist in the planning of key marketing projects, and organize and promote implementation
2. Have your own understanding and insight into information service products or AI tools, and be good at mining Market and user insights, explore innovative marketing methods, and enhance brand social influence
3. Participate in the planning and execution of brand creativity, media placement, content marketing, public relations communication and other work for key integrated marketing projects, Link design resources to conduct various creative collaborations and be responsible for the final marketing goals
4. Good project management and communication skills, able to effectively integrate Tencent's internal and external partner resources, explore efficient cooperation opportunities, and coordinate various businesses The unit is responsible for the overall brand goals
5. Good at data analysis and review summary, able to continuously optimize marketing projects and improve project effectiveness.

Qualifications

1. Advertising, communication, marketing and other related majors are preferred excellent logical thinking, brand strategy and creative ability familiar with brand manager work processes and methods independent planning Ability and excellent proposal ability, strong communication and coordination skills
2. Able to independently complete video account content planning, content production, publishing and daily operations
3. Good at communication, responsible and Ownership resilient and able to withstand pressure.