Associate Manager - Immediate Start

We are looking to hire a remarkable Associate Manager to join our all-star team at NielsenIQ in China.
Growing your career as a Full Time Associate Manager is an awesome opportunity to develop productive skills.
If you are strong in leadership, presentation and have the right personality for the job, then apply for the position of Associate Manager at NielsenIQ today!

Company Description About NielsenIQ
NielsenIQ is a global measurement and data analytics company providing the most complete and trusted view of consumers and markets in 90 countries covering 90% of the world's population. Focusing on consumer-packaged goods manufacturers and FMCG and retailers, we enable customers to defy what's possible. How We combine unparalleled datasets, pioneering technology, and the industry's top talent to create insights that unlock innovation. Join us and change the landscape.
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Job Description Key Responsibilities
The incumbent is working as part of a larger regional marketing and communications team to create actionable interest and excitement for NielsenIQ's products or services to attract new contacts and drive revenue.
Key responsibilities of the role include developing campaign tactics and action plans through multiple channels to drive relevant EQLs within the region for further nurturing, aligned with NielsenIQ's business goals and based on guidance of the marketing and communications leader.

• Leads audience identification based on product marketing and middle of the funnel teams' input.
• Localizes global NielsenIQ narrative and thought leadership materials in alignment with regional realities and business priorities.

• With scalability in mind assists in developing, optimizing and executing long-term (up to 'always-on campaigns') to short-term multi-channel campaigns to create relevant awareness and drive EQLs (incl. gaining permission to market to them) at the top of the funnel towards the middle of the funnel.
• Considers international reusability [assisting in] creating and deriving NielsenIQ regional narrative marketing content, based on or in context of the bigger NielsenIQ narrative, through compelling storytelling to drive desired regional perception and interaction.
• Works closely with product marketing, demand activation (middle of the funnel) and PR colleagues within the team and region, to ensure that tactics and action plans are aligned with the regional M&C and commercial goals and strategies.
• Is in regular exchange with functional peers across geographies and Centers of Excellence to share experience, learnings and further development and expansion of own skill set.
• When required, collaborates and works alongside other departments, i.e. Center of Excellence (Product Marketing, Marketing Analytics and SMB) and corporate teams (content, brand, events etc.) contributing to processes and strategies.
• Leverages and drives development of marketing technology infrastructure and lead management processes to streamline, automate and measure all marketing tasks and workflows.
• Leverages standardized reports to monitor, analyze and optimize campaigns and provide insight and learning into driving relevant EQLs
• Delivers performance reports to the team, leadership and corporate departments

Qualifications

• Bachelor's / Master's degree in marketing, communications or business
• At least 3 years of marketing, communications or related commercial experience, in FMCG B2B environment, preferably executing some of the same tasks to be managed in the role
• Experience in digital marketing or related role focussed on awareness and content creation, lead generation and social media (SEM experience is an advantage)
• Experience with ERP/CRM and marketing platforms e.g. Microsoft Dynamics as well as paid social media, search engine marketing, PowerBI, Excel
• Experience in analysing campaign effectiveness at each level of the funnel

Skills

• Confident, critical and creative thinking
• Self-driven and initiative, trying new techniques or testing existing ones.
• Ability to adapt based on data, keeping a pulse on metrics.
• Cosmopolitan international responsibility and cross-cultural sensitivity
• Strong communication skills, oral and writing - promotional texts, business writing for content marketing, social media and other top of the funnel channels. This role requires interacting with Commercial teams, Marketing and Communications on a regular basis. It is important that the individual not only communicates campaign logistics, but also about the performance and reinforces that campaigns are based on what will truly resonate with the intended audience.
• Fluent in English (written and spoken)
• Hard skills - Tech-savvy, MS Office ,website metrics and marketing CRM/software tools

Additional Information About NielsenIQ
NielsenIQ is a global measurement and data analytics company providing the most complete and trusted view of consumers and markets in 90 countries covering 90% of the world's population. Focusing on consumer-packaged goods manufacturers and FMCG and retailers, we enable customers to defy what's possible. How We combine unparalleled datasets, pioneering technology, and the industry's top talent to create insights that unlock innovation. Join us and change the landscape.
Learn more at:
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Our commitment to Diversity, Equity, and Inclusion
NielsenIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us.
We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide.
Learn more about how we are driving diversity and inclusion in everything we do by visiting the NielsenIQ News Center:

Benefits of working as a Associate Manager in China:

● Company offers great benefits
● Opportunities to grow
● Advantageous package