Assistant Consumer Assets Marketing Manager

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Job Description - Assistant Consumer Assets Marketing Manager

A Career with Hang Seng Bank

Hang Seng is committed to service excellence. Our people are our most important asset and play a vital role in our efforts to continually enhance our performance for customers and provide best-in-class products and services. We seek to attract high-calibre talent by offering a dynamic working environment, good career development opportunities and competitive compensation packages.

 

Marketing

Hang Seng’s Marketing function is responsible for formulating marketing strategies and implementing marketing initiatives to reinforce the brand of Hang Seng Bank, drive acquisition and usage of the Bank's product and services, strengthen customer loyalty to build long term relationships, and provide internal business units with marketing support to deliver a comprehensive suite of products and services offered by the Bank. 

We are currently seeking a high caliber marketing professional to join us as  Assistant Consumer Assets Marketing Manager .

Principal Responsibilities

  • Assist in formulating marketing strategies and implementing customer acquisition / utilization programmes for consumer asset products including credit card, card loan, personal loan and mortgage.
  • Develop marketing collaterals and collaborate with relevant parties to ensure the smooth launch of marketing programmes
  • Conduct post-programme evaluation for continuous improvement

Requirements

  • University degree in Marketing, Business Administration or a related discipline
  • Minimum of two years' experience in marketing, with exposure to card/ loan business or advertising/ media agencies preferred
  • Good communication, interpersonal, analytical and project management skills
  • Strong self-motivation and customer orientation, with the ability to work independently and under pressure
  • Proficiency in both English and Chinese
  • Great sense of ownership and servicing mind-set to ensure efficient and effective customer service delivery

Visit Hang Seng Career Page and sign up with our Talent Community to receive the latest information about our career opportunities in Hang Seng Hong Kong. All information provided by applicants will be used only for recruitment purposes and will be used strictly in accordance with the Bank's personal data policies, a copy of which may be obtained by the applicant upon request. Unless otherwise instructed in writing by the applicant concerned, applicants may be considered for other suitable positions within the Bank and its related companies. The personal data of unsuccessful job applicants may be retained for a maximum of two years from the date when the job application is rejected and such data may be retained for a longer period if there is a subsisting reason that obliges the Bank to do so, after which the personal data will be destroyed.

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