Marketing Specialist

ASUS is passionate about technology and driven by innovation. We dream, we dare and we strive to create an effortless and joyful digital life for everyone. We're always in search of incredible ideas and experiences, and we aspire to deliver the incredible in everything we do.

 

Responsibilities

• Develop and implement an effective product marketing strategies and plan that align our business goals.
• Conduct market reach regularly to understand the latest market trends and demands in gamer group or circle, identify potential markets, needs and behavior.
• Responsible for ATL & BTL execution for products
• Work closely with product management team, local media and content agencies on various marketing campaigns
• Available to learn necessary product Knowledge and marketing materials to promote the products
• Liaise with internal and external stakeholders to execute and support marketing campaigns
• Monitor and report on the performance of marketing campaigns and product sales, using these insights to make informed marketing decisions.
• Monitor competitors and their activities in the market, use these insights to react and improve marketing strategies as needed.
• Engage with customers through various channels to understand their feedback and improve the product and its marketing.
• Stay updated with the latest trends and advancements in the gaming industry and product marketing to continually improve skills and effectiveness.

 

 

Requirements  

• Degree holder with major in Marketing, Communication, Business studies or equivalent
• 2-3 years of experience in the gaming industry and event implementation, preferably in a product marketing role 
• Strong written and verbal communication skills are essential. Able to effectively convey product features and benefits to both internal and external
• A genuine passion for gaming and an understanding of what gamers want and need is crucial for this role.
• Results oriented mindset, market sensitive and with ability in handling multi-tasks
• Excellent communication & presentation skills in written and spoken English and Mandarin
• Basic knowledge of creative tools for 2D visual and video creation is required. Familiarity with software like Adobe Photoshop, Illustrator, and Premiere Pro would be beneficial.
• Immediate available or short notice is preferable

 

We offer 5-day work week and comprehensive package to the successful candidate. Interested parties please send your detailed resume with your current and expected salary through below 'APPLY NOW' (Data collected will be used for recruitment purpose only)

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