Senior Marketing Communications Officer

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Job Description - Senior Marketing Communications Officer

Regal Hotels International is one of the largest hotel operators in Hong Kong, currently owns and manages nineteen hotels. Committed to exceeding the needs of each and every guest, all Regal Hotels provide first-class international guestrooms and facilities including state-of-the-art meeting and banquet rooms.

Under Regal’s portfolio, there are twelve hotels in Hong Kong, namely Regal Airport Hotel, Regal Hongkong Hotel, Regal Kowloon Hotel, Regal Oriental Hotel, Regal Riverside Hotel, Regala Skycity Hotel, iclub Fortress Hill Hotel, iclub Mong Kok Hotel, iclub Sheung Wan Hotel, iclub AMTD Sheung Wan Hotel, iclub To Kwa Wan Hotel and iclub Wan Chai Hotel. The Group also manages hotels in other cities of Mainland China including Regal Kangbo Hotel in Dezhou, Regal Airport Hotel, Xi’an in Xi’an and two hotels in Shanghai, namely Regal Jinfeng Hotel and Regal Plaza Hotel & Residence. Two separate hotels will be opened within the next few years in Chengdu of China and London of United Kingdom.

Regal Hotels International also owns the Campus La Mola, located in Barcelona, Spain.

We invite applications for the following position:

Reporting to the Marketing Communications Manager, you will be responsible for assisting the execution of marketing strategies, overseeing all kinds of online and offline promotional materials of Regal Hotels as well as maintaining strong media relations. As a member of marketing team, you will participate in and facilitate productive collaborations with different internal and external parties to develop authentic and creative marketing strategies for the group. Job Highlights

Initiate and implement integrated marketing communications programmes or campaigns to achieve business targets

Promote the brand effectively and maintain strong media relationship

Prepare and oversee online and offline materials

Handle photography and copywriting

Responsibilities

Assist Marketing Communications Manager with the execution of marketing ideas and public relations campaigns

Prepare and proofread marketing collaterals including but not limited to press releases, advertising, articles and other offline and online marketing communications materials and collaterals across all channels

Prepare and arrange hotel photo/video shoots for both in house and publicity purposes

Assist in media pitching, arrange media entertainment and trial experience of current promotion and maintaining strong media and influencer relationship 

Work closely with various internal and external partners on projects and brand engagement

Stay abreast of the latest local marketing trends, popular culture and hot topics, identifying key marketing objectives and strategies

Requirements

Bachelor Degree in Marketing, Communications, Public Relations, Journalism or any related discipline

A minimum 3 years of solid experience in Marketing Communications and Public Relations, preferably in Hotel or F&B Industry

A proven track record in executing marketing ideas and content developments for corporates

Strong media connection with editors and influencers in especially travel, lifestyle and dining scenes

Excellent in both written and spoken English and Chinese

Strong interpersonal, communication and project management skills

Creative thinking, passionate, good team player, detail-minded and well-organized

Excellent capability of adapting to new environment and dealing with high pressure

Knowledgeable in video creation will be a plus

Good command of Microsoft Office software

Agency background is welcome

 

We offer attractive remuneration package to the right candidate. Please click “Apply Now” to submit your full resume with present and expected salaries OR submit to the Human Resources Department of the following address: Regal Hotels International Limited
Address: 11/F, 68 Yee Wo Street, Causeway Bay, Hong Kong
Fax: Those who are not interviewed within four weeks may consider their applications unsuccessful.
All personal data provided will be retained and considered for other position(s) which may subsequently become available within the Regal Hotels Group if you do not indicate your dissent. All information received will be kept in strict confidential and only used for employment-related purposes.

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