Senior Specialist, Content Marketing

Job highlights

• Create meaningful content to influences insurance industry and the society
• Work with passionate team in a collaborative and inclusive environment
• Emphasize the potential for career advancement and employee’s well-being 
  
   

Job Responsibilities

• Initiate, research & create insurance and health educational content for website and social media in different formats, such as article, video, social feed and advertisement copy, to support company’s marketing objectives
• Optimize content for search engines to improve organic visibility
• Work with the wider marketing and research team to ensure cross-functional team synergies
• Collaborate with the tech team to support product content and assist in UAT for new product development
• Manage and liaise with external agencies and freelancers
• Provide administrative support to the team if necessary
  
   

Requirements

• Majoring in Journalism, Communications, Marketing, Language Studies or related disciplines
• 4-6 years’ relevant experiences. Background in finance and news reporting or insurance field is an advantage (for Senior Specialist, Content Marketing)
• Candidate with less experience will be considered as Specialist, Content Marketing
• Knowledge on SEO, script writing, graphic design, video shooting and editing would be an asset
• Fluent in English & Cantonese with excellent writing and oral skills
• Ability to analyse data and draw insights
• Creative mindset, critical thinking and problem-solving skill
• Proactive and “can-do” attitude 
• Familiar with content management system (CMS) and basic HTML

If you are interested to join us, please send your resume stating the expected salary  All applications applied through our system will be delivered directly to the advertiser and privacy of personal data of the applicant will be ensured with security.