Responsibilities
1. Responsible for live broadcast, etc. Launch and optimize platform advertising accounts related to effect drainage, and complete the ROI assessment requirements of the project 2. Develop delivery plans based on the characteristics of customer products and attributes of short video live broadcast channels, analyze delivery data and perform effect optimization 3. Solve the delivery issues of major customers Analyze, summarize, and provide suggestions for delivery effects 4. Follow the creative trends of dining, comprehensive, and wine markets, control the creative direction, analyze creative data performance, and provide optimization suggestions.
Qualifications
1. Bachelor degree or above 2. Familiar with e-commerce customer effect promotion, familiar with local promotion, massive engine, massive Qianchuan , UD and other channel account placement details, and can independently undertake account optimization and effect assessment 3. Have strong data sensitivity and data analysis capabilities, be able to use Excel proficiently, and be able to discover problems through data, diagnose and analyze accounts, and provide feasible solutions 4. Strong sense of teamwork and good communication and coordination skills 5. Attention to details, serious and responsible, good at communication, optimistic and positive, with strong execution ability and strong ability to withstand pressure.