Job Description - Director, Wealth/ APAC Marketing - Urgent Role
We are hiring an experienced Director, Wealth/ APAC Marketing to join our amazing team at 16001 Wmhk Wellington Management Hong Kong Ltd in Hong Kong Hong Kong Island Growing your career as a Full Time Director, Wealth/ APAC Marketing is an awesome opportunity to develop excellent skills. If you are strong in decision-making, communication and have the right personality for the job, then apply for the position of Director, Wealth/ APAC Marketing at 16001 Wmhk Wellington Management Hong Kong Ltd today!
About the Role The Position The Director of APAC Marketing is responsible for leading the firm’s marketing efforts in APAC covering Australia, Japan, Greater China and Singapore and is a member of and key contributor to the global marketing leadership team. This role will report to the global Head of Marketing. This individual will lead the team responsible for the development, direction, execution, and measurement of the marketing strategy and supporting programs that position and promote the firm’s reputation, brand, investment capabilities and products/funds in the APAC region. This marketing leader will serve as a strategic thought partner to the business and will partner closely with key stakeholders including sales, relationship management, product management, fund sponsors organizations, compliance, and investors.The candidate is expected to bring extensive regional knowledge and experience in working with different investor types and investment strategies across all major asset classes as well as alternatives and privates. The individual will have experience with multiple marketing disciplines, including persona and buyer journey development, product positioning for buyers in the region, public relations, campaign development, and thought leadership. This role requires the ability to establish strong and collaborative working relationships across functions and geographies as well as to manage and lead a local team members located across four locations. Key responsibilities include:Leadership of APAC marketing function and teamDevelopment of regional marketing strategy and planning aligned to firm and sales prioritiesRegional public relationsRegional campaign strategy and executionRegional digital marketing and oversight of regional/country websitesRegional content strategy and content development that balances global and local needsRegional events strategy and executionMeasurement and metrics of regional marketing programs and communication of progress to key stakeholdersQualificationsThe ideal candidate will possess the following qualifications:Extensive marketing experience in APAC within the asset management industry, with deep knowledge of regional wealth and wholesale segmentsExperience in institutional marketing also a plusExpertise in APAC asset management industry including regulatory and legislative landscape, knowledge of UCITS and local fund ranges marketing rules across APAC especially in Singapore and Hong Kong, and understanding of financial promotions rulesFluency in English and additional Asian language skills such as MandarinSkilled manager and leader with track record of hiring, developing, and motivating talentsAbility to work in global organisation managing multiple stakeholders and tight timelinesCommercial mindset with a focus on what activities will have the greatest impact on the businessDemonstrated interest in investments and solid knowledge across both traditional and alternative asset classesPassion for working in a collaborative environment as part of a global teamCreative marketer who stays abreast of evolving practices inside and outside the industryStrong influencer and skilled communicator with variety of stakeholders including senior managementIntellectually curious with an entrepreneurial mindset Strong fit with the firm’s cultural tenets of inclusivity, collaboration, accountability, and collegiality
Benefits of working as a Director, Wealth/ APAC Marketing in Hong Kong Hong Kong Island:
● Excellent benefits ● Opportunities to grow ● Competitive salary
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