Assistant Category Marketing Manager(J88526)Test

Job Responsibilities:

Main Purpose and Job ScopeThis job contributes to Starbucks success with effective implementation of integrated initiatives for new and current products, pricing, promotions and new business opportunities for the specified categories, with support to line manage on total category portfolio management. Supportive & Responsible for brand strategy & business in new business model exploration Responsible for Non-coffee segment (such as Frappuccino, Tea & RTD) & New platform exploration, Support line manage in total portfolio strategy, business analysis and key projects (such as flavor lab) Support line manager in key project management: Summer calendar planning & management, innovation development etc.Key AccountabilitiesResponsibilities and essential job functions include but are not limited to the following: Lead platform strategy, innovation calendar, business management and analysis Support line manager in key project management, e.g. key platform and product launches with managing project details, timelines and cross-functional team collaboration. Support data collection and conduct business analysis to help achieve category financial and business objectives in the specified product groups. Models and acts in accordance with Starbucks guiding principles. Communicate related products, activities and project plans to internal & external partners, other business units, departments, and implements product and promotion plans and new initiatives. Work with supply chain team to implement accurate category forecasting, product ordering, promotional tracking and inventory management. Work with R&D team to help developing the new product innovation including product commercialization. Support on-going data analysis and reporting, with good knowledge and usage on Starbucks data system. Collect and analyze store partners' feedback, as well as consumer insights to help identifying new business opportunities to support category business growth Support and track category project budgets, expenses to ensure good budget control of specific categories.

Qualifications:

RequirementsSummary of Experience 5+ years of category or marketing experience in retail or FMCG NPD launch experience Required Knowledge, Skills and Abilities Ability to communicate clearly and concisely, both orally and in writing, both English and Chinese Ability to balance multiple priorities and meet deadlines Ability to collaborate with others Attention to details and good sense of data/figures Understand basic financial principles, measures, and key business drivers (e.g., revenue, ROI, P&L) Familiar with retail operations environment Consumer insights, creative thinking, problem solving mind set Passion on coffee industry Core Competencies Puts the Customer First: Has a relentless focus on the customer. Understands what the customer wants and how to best deliver the experience. Works Well with Others: Listens and communicates well with others within and outside of Starbucks. Creates a team environment that is positive and productive. Leads Courageously: Takes personal responsibility to do the right thing, and persists in times of challenge or uncertainty. Adapts quickly to change and makes timely, thoughtful decisions.Develops Continuously: Continuously seek opportunities to improve self and others. Leads with trust, honesty and commitment to hire, coach and develop partners to achieve their potential.Achieves Results: Understands what drives overall business success and is accountable to prioritize and deliver quality results. Demonstrates knowledge of core products and processes to get results. Anticipates obstacles and takes action to prevent or minimize their impact.